{"profile":{"id":"44d3dccf-2233-4e61-bbe1-5fd243b56155","slug":"better-be-second-3241","business_name":"הסיורים שלנו","website_url":"https://www.betterbesecond.com","industry":"Tour operator","city":null,"services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Second-Hand Fashion Tours","target_customer":"Individuals interested in sustainable fashion","factual_description":"Guided tours focused on discovering second-hand fashion as a lifestyle.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Vintage Design Tours","target_customer":"Individuals interested in vintage aesthetics","factual_description":"Curated tours exploring vintage design items and locations.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Styling Services","target_customer":"Customers seeking personal fashion guidance","factual_description":"Personal styling assistance to develop unique personal style using second-hand items.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Lectures and Workshops","target_customer":"Groups and individuals seeking knowledge and skills","factual_description":"Educational sessions on second-hand living, personal style, and sustainable consumption.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#business","geo":{"@type":"GeoCoordinates","latitude":32.0879315,"longitude":34.797246},"url":"https://www.betterbesecond.com","name":"הסיורים שלנו","@type":"LocalBusiness","image":"https://static.wixstatic.com/media/190279_1351b8d8305243ab8ddef733238151fe%7Emv2.png/v1/fill/w_180%2Ch_180%2Clg_1%2Cusm_0.66_1.00_0.01/190279_1351b8d8305243ab8ddef733238151fe%7Emv2.png","sameAs":["https://www.facebook.com/orba11/","https://www.instagram.com/better.be.second/","https://www.linkedin.com/in/or-ben-ami-adar-32296a18a/","https://www.tiktok.com/@or.ben.ami.adar","https://wa.me/+972587800967","https://www.google.com/maps/place/?cid=15346129407230629412"],"address":{"@type":"PostalAddress","addressCountry":"IL"},"audience":[{"@type":"Audience","audienceType":"Individuals adopting a second-hand lifestyle"},{"@type":"Audience","audienceType":"People interested in developing personal style"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"areaServed":[{"name":"Israel","@type":"City"}],"inLanguage":"en","knowsAbout":["Developing personal style with vintage"],"dateModified":"2026-05-27","datePublished":"2026-05-27","hasCredential":{"name":"Vizoryo AI Visibility Verified","@type":"EducationalOccupationalCredential","description":"This business profile has been verified and analyzed by the Vizoryo AI Visibility Platform.","recognizedBy":{"url":"https://vizoryo.com","name":"Vizoryo","@type":"Organization"},"credentialCategory":"AI Search Visibility"},"additionalType":"Tour Operator","aggregateRating":{"@type":"AggregateRating","ratingValue":5,"reviewCount":74,"bestRating":5,"worstRating":1},"mainEntityOfPage":"https://vizoryo.com/en/business/tour-operator/online/better-be-second","additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.69},{"@type":"PropertyValue","name":"verifiedBy","description":"Independent data sources used to verify this business profile.","value":"Website Scan, Schema.org Structured Data, Social Media Profiles, AI Content Analysis"},{"@type":"PropertyValue","name":"verificationStatus","description":"Vizoryo Index status. verified = owner-confirmed and maintained by the business owner. indexed = auto-built from public data, not yet owner-verified.","value":"indexed"}]},{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#service-0","name":"Second-Hand Fashion Tours","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#business"},"description":"Guided tours focused on discovering second-hand fashion as a lifestyle."},{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#service-1","name":"Vintage Design Tours","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#business"},"description":"Curated tours exploring vintage design items and locations."},{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#service-2","name":"Styling Services","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#business"},"description":"Personal styling assistance to develop unique personal style using second-hand items."},{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#service-3","name":"Lectures and Workshops","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#business"},"description":"Educational sessions on second-hand living, personal style, and sustainable consumption."},{"@id":"https://vizoryo.com/en/business/tour-operator/online/better-be-second#faq","name":"FAQ - הסיורים שלנו","@type":"FAQPage","mainEntity":[{"name":"What are the operating hours for Better Be Second?","@type":"Question","acceptedAnswer":{"text":"The business is open on Sunday and Monday from 9:00 to 20:00, and on Friday from 9:00 to 16:00.","@type":"Answer"}},{"name":"What do customers say about Better Be Second?","@type":"Question","acceptedAnswer":{"text":"Better Be Second has a Google rating of 5 stars based on 74 reviews.","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"is_active":true,"created_at":"2026-05-27T00:45:23.651787+00:00","updated_at":"2026-05-27T00:45:23.636+00:00","faq":[{"answer":"The business is open on Sunday and Monday from 9:00 to 20:00, and on Friday from 9:00 to 16:00.","category":"general","question":"What are the operating hours for Better Be Second?"},{"answer":"Better Be Second has a Google rating of 5 stars based on 74 reviews.","category":"trust","question":"What do customers say about Better Be Second?"}],"country":"Israel","status":"draft","og_image_url":"https://static.wixstatic.com/media/190279_5c2d2aba0adb478f944fbfa10a4f465a~mv2.jpg/v1/fill/w_2500,h_1464,al_c/190279_5c2d2aba0adb478f944fbfa10a4f465a~mv2.jpg","industry_subtype":null,"profile_tier":"free","short_tagline":"Better Be Second — Developing personal style with vintage","primary_category":"Tour Operator","schema_type":"LocalBusiness","primary_address":{"city":"","region":null,"street":null,"country":"IL","postal_code":null},"geo_coordinates":{"lat":32.0879315,"lng":34.797246},"service_areas":["Israel"],"phone":"+97254-943-6328","hours_by_day":null,"price_range":null,"review_summary":{"sources":[{"count":74,"rating":5,"platform":"google"}],"total_count":74,"average_rating":5,"weighted_reputation_score":4.62},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Developing personal style with vintage"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/orba11/","platform":"facebook"},{"url":"https://www.instagram.com/better.be.second/","platform":"instagram"},{"url":"https://www.linkedin.com/in/or-ben-ami-adar-32296a18a/","platform":"linkedin"},{"url":"https://www.tiktok.com/@or.ben.ami.adar","platform":"tiktok"},{"url":"https://wa.me/+972587800967","platform":"whatsapp"}],"citations":[],"last_verified_at":"2026-05-27T00:45:23.636+00:00","data_sources":["Website Scan","Schema.org Structured Data","Social Media Profiles","AI Content Analysis"],"languages_supported":["lang=\"he\"","en"],"profile_language":"en","description_short":"Discover your unique personal style through curated vintage and second-hand fashion tours. Develop your look with expert styling services and engaging workshops designed for those embracing a sustainable lifestyle.","ai_summary_short":null,"ai_readability_score":45,"discovery_source":"manual","crawl_depth":"full","last_discovery_refresh":null,"claimed_at":null,"index_status":"listed","industry_category":"Tour Operator","llm_optimized_summary":"הסיורים שלנו is a tour operator in Israel specializing in unique fashion experiences. They offer Second-Hand Fashion Tours and Vintage Design Tours, alongside styling services, lectures, and workshops focused on developing personal style with vintage items. The company holds a 5.0-star rating from 74 reviews.","target_audience":["Individuals adopting a second-hand lifestyle","People interested in developing personal style"],"alternative_to":[],"data_trust_signal":"https://www.betterbesecond.com","content_extraction_method":"llm_opener_v2","content_extracted_at":"2026-05-27T00:45:23.636+00:00","is_sole_proprietor":false,"domain_verified_at":null,"contact_email":null,"category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"audit_score":78,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJ4_DhOEzOVqcRJFYoe2Nn-NQ","branch_source":null,"needs_description_regen":false,"ai_mention_count":0,"last_ai_mention_at":null,"branch_dfs_data":null,"logo_url":"https://static.wixstatic.com/media/190279_1351b8d8305243ab8ddef733238151fe%7Emv2.png/v1/fill/w_180%2Ch_180%2Clg_1%2Cusm_0.66_1.00_0.01/190279_1351b8d8305243ab8ddef733238151fe%7Emv2.png","branches_extracted_at":null,"discovery_entity_id":"91405aa0-d394-4253-9223-c81797d602e4","dfs_contact_called":false,"url_path":"tour-operator/online/better-be-second","business_name_en":"Better Be Second","data_confidence":0.691137254901961,"ai_mention_score":null,"business_name_native":null,"fts":"'5.0':84 '74':88 'alongsid':66 'better':3B 'compani':81 'curat':17C 'design':35C,64 'develop':6B,25C,74 'discov':11C 'embrac':38C 'engag':33C 'experi':54 'expert':29C 'fashion':23C,53,60 'focus':72 'hand':22C,59 'hold':82 'israel':49 'item':79 'lectur':69 'lifestyl':41C 'look':27C 'offer':56 'oper':47 'person':7B,14C,75 'rate':86 'review':89 'second':5B,21C,58 'second-hand':20C,57 'servic':31C,68 'special':50 'star':85 'style':8B,15C,30C,67,76 'sustain':40C 'tour':24C,46,61,65 'uniqu':13C,52 'vintag':10B,18C,63,78 'workshop':34C,71 'הסיורים':1A,42 'שלנו':2A,43","last_edited_by_user":{},"processing_version":12,"trust_layer_version":null,"url_path_version":4,"canonical_domain":null,"partner_id":null,"partner_metadata":{},"yelp_match_id":null,"bright_data_snapshot_id":null,"bright_data_snapshot_polled_at":null,"social_post_snapshot":null,"embed_opt_out":false,"verified":false,"verified_sources":null,"social_proof":null,"dfs_subtypes":[],"external_links":null,"amenities":[],"payment_methods":[],"operational_status":"open","bd_enriched_at":null,"yelp_details_at":null,"all_emails":[],"quality_rank":0.67978431372549,"email_mx_status":null,"email_mx_checked_at":null,"is_canary":false,"is_software_product":false,"discovery_region":null,"name_forms":["Better Be Second","הסיורים שלנו"],"same_as":["https://www.betterbesecond.com","https://www.google.com/maps/place/?cid=15346129407230629412","https://www.facebook.com/orba11/","https://www.instagram.com/better.be.second/","https://www.linkedin.com/in/or-ben-ami-adar-32296a18a/","https://www.tiktok.com/@or.ben.ami.adar","https://wa.me/+972587800967"],"trust_state":"indexed","confirmation_count":0,"confidence_computed_at":"2026-05-27T00:45:30.144+00:00","ai_providers":[],"confidence_sources":["schema_org","gemini_classification","dfs","website_scrape"],"field_sources":{"name":["Schema.org Structured Data","AI Content Analysis"],"phone":["Google Business Profile"],"website":["Website Scan"],"category":["Google Business Profile"]},"conflict_fields_trust":["phone","category"],"ai_mention_snippets":[],"recommendations":[{"check_id":"google_business_profile","label":"Google Business Profile","description":"Set up your free Google Business Profile (the listing that shows on Google Maps) — this is the gateway signal that determines whether AI even considers you for \"best X near me\" queries. Without one, you are almost always excluded from the candidate set.","tokens":{"businessName":"הסיורים שלנו","cmsHint":"","city":""},"improvement_score":24},{"check_id":"brand_consistency","label":"Brand Name Consistency","description":"Make sure your business name is identical everywhere on your site — in the page title, the digital business card in your code, your social sharing settings, and your main heading. When they contradict each other, AI tools get confused and may describe your business incorrectly.","tokens":{"businessName":"הסיורים שלנו","cmsHint":"","city":""},"improvement_score":20},{"check_id":"faq_presence","label":"Conversational FAQ (Q&A)","description":"Add a Frequently Asked Questions section to your site — AI assistants like Perplexity and ChatGPT actively look for question-and-answer content to quote directly in their responses.","tokens":{"businessName":"הסיורים שלנו","cmsHint":"","city":""},"improvement_score":18}]}}