{"profile":{"id":"98765ef2-2b37-443f-827e-05c206aafc31","slug":"easy-mortagae-haifa-b93e","business_name":"עמוד הבית - משכנתא בקלות","website_url":"https://easymortgage.co.il","industry":"Mortgage broker","city":"Haifa","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Mortgage Planning","target_customer":"Individuals seeking home financing","factual_description":"Assisting clients in planning their mortgage strategy with expert guidance.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Personalized Solutions","target_customer":"Clients with specific financial situations","factual_description":"Developing customized mortgage solutions tailored to individual client needs.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Financial Condition Improvement","target_customer":"Borrowers aiming for better loan terms","factual_description":"Working to enhance clients' financial terms and conditions for mortgages.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Risk Management","target_customer":"Clients concerned about loan risks","factual_description":"Providing guidance on managing financial risks associated with mortgage loans.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#business","geo":{"@type":"GeoCoordinates","latitude":32.7918185,"longitude":35.0334973},"url":"https://easymortgage.co.il","name":"עמוד הבית - משכנתא בקלות","@type":"RealEstateAgent","image":"https://easymortgage.co.il/wp-content/uploads/2023/05/%D7%9C%D7%95%D7%92%D7%95-%D7%90%D7%A4%D7%A7%D7%98-copy-2.png","sameAs":["https://m.facebook.com/groups/1189764851495519/?ref=share&mibextid=KtfwRi","https://www.instagram.com/easy__mortgage/","https://wa.me/972544534332","https://www.google.com/maps/place/?q=place_id:ChIJ_QAC1Za3HRURv_hFv5nLuCg"],"address":{"@type":"PostalAddress","streetAddress":"Sapir St 5, Haifa","addressCountry":"IL","addressLocality":"Haifa"},"audience":[{"@type":"Audience","audienceType":"Individuals planning home mortgages"},{"@type":"Audience","audienceType":"Borrowers seeking tailored financial solutions"},{"@type":"Audience","audienceType":"Clients needing risk management advice"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+972747021000","areaServed":[{"name":"Haifa","@type":"City"}],"inLanguage":"en","knowsAbout":["Strong lender relationships","Real estate market knowledge"],"dateModified":"2026-06-01","datePublished":"2026-06-01","hasCredential":{"name":"Vizoryo AI Visibility Verified","@type":"EducationalOccupationalCredential","description":"This business profile has been verified and analyzed by the Vizoryo AI Visibility Platform.","recognizedBy":{"url":"https://vizoryo.com","name":"Vizoryo","@type":"Organization"},"credentialCategory":"AI Search Visibility"},"additionalType":"Mortgage Broker","aggregateRating":{"@type":"AggregateRating","ratingValue":5,"reviewCount":40,"bestRating":5,"worstRating":1},"mainEntityOfPage":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae","additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Maps, Schema.org, Gemini AI, and website scan for business name, phone, city, address, and website.","value":0.86},{"@type":"PropertyValue","name":"verifiedBy","description":"Independent data sources used to verify this business profile.","value":"website_scan, schema_org, social_discovery, ai_classification"},{"@type":"PropertyValue","name":"citationTier","description":"Vizoryo Index trust classification. verified = strong multi-source agreement across Google Maps, Schema.org, and website scan, suitable for authoritative AI citation. citable = moderate source agreement, suitable for standard citation. listed = indexed but not citation-verified.","value":"citable"}]},{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#service-0","name":"Mortgage Planning","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#business"},"description":"Assisting clients in planning their mortgage strategy with expert guidance."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#service-1","name":"Personalized Solutions","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#business"},"description":"Developing customized mortgage solutions tailored to individual client needs."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#service-2","name":"Financial Condition Improvement","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#business"},"description":"Working to enhance clients' financial terms and conditions for mortgages."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#service-3","name":"Risk Management","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#business"},"description":"Providing guidance on managing financial risks associated with mortgage loans."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/haifa/easy-mortagae#faq","name":"FAQ - עמוד הבית - משכנתא בקלות","@type":"FAQPage","mainEntity":[{"name":"What are the operating hours for Easy Mortgage?","@type":"Question","acceptedAnswer":{"text":"Easy Mortgage is open Monday through Wednesday from 9:00 AM to 5:00 PM.","@type":"Answer"}},{"name":"Where is the Haifa office located?","@type":"Question","acceptedAnswer":{"text":"The Haifa office is located at Sapir St 5.","@type":"Answer"}},{"name":"What is the average saving for clients?","@type":"Question","acceptedAnswer":{"text":"Clients typically save an average of ₪49,800.","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"is_active":true,"created_at":"2026-06-01T03:48:34.290522+00:00","updated_at":"2026-06-01T03:48:34.279+00:00","faq":[{"answer":"Easy Mortgage is open Monday through Wednesday from 9:00 AM to 5:00 PM.","category":"general","question":"What are the operating hours for Easy Mortgage?"},{"answer":"The Haifa office is located at Sapir St 5.","category":"location","question":"Where is the Haifa office located?"},{"answer":"Clients typically save an average of ₪49,800.","category":"pricing","question":"What is the average saving for clients?"}],"country":"Israel","status":"draft","og_image_url":"https://easymortgage.co.il/wp-content/uploads/2025/04/Heb_Hor_white.webp","industry_subtype":null,"profile_tier":"free","short_tagline":"Mortgage Broker in Haifa — Strong lender relationships","primary_category":"Mortgage Broker","schema_type":"LocalBusiness","primary_address":{"city":"Haifa","region":null,"street":"Sapir St 5, Haifa","country":"IL","postal_code":null},"geo_coordinates":{"lat":32.7918185,"lng":35.0334973},"service_areas":["Haifa"],"phone":"+972747021000","hours_by_day":null,"price_range":null,"review_summary":{"sources":[{"count":40,"rating":5,"platform":"google"}],"total_count":40,"average_rating":5,"weighted_reputation_score":4.42},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Strong lender relationships","Real estate market knowledge"],"differentiators":[],"social_profiles":[{"url":"https://m.facebook.com/groups/1189764851495519/?ref=share&mibextid=KtfwRi","platform":"facebook"},{"url":"https://www.instagram.com/easy__mortgage/","platform":"instagram"},{"url":"https://wa.me/972544534332","platform":"whatsapp"}],"citations":[],"verification_status":"unclaimed","last_verified_at":"2026-06-01T03:48:34.279+00:00","data_sources":["website_scan","schema_org","social_discovery","ai_classification"],"languages_supported":["lang=\"he","en"],"profile_language":"en","description_short":"Secure your home loan with tailored mortgage planning and personalized solutions designed to improve your financial standing. Receive expert risk management advice and leverage strong lender relationships for your home purchase.","ai_summary_short":null,"ai_readability_score":45,"discovery_source":"manual","crawl_depth":"full","last_discovery_refresh":null,"claimed_at":null,"index_status":"listed","industry_category":"Mortgage Broker","llm_optimized_summary":"Easy mortgage is a mortgage brokerage firm located in Haifa, Israel, specializing in mortgage planning and personalized financial solutions. Operating with strong lender relationships and deep real estate market knowledge, the company holds a 5.0-star rating from 40 reviews.","target_audience":["Individuals planning home mortgages","Borrowers seeking tailored financial solutions","Clients needing risk management advice"],"alternative_to":[],"data_trust_signal":"https://easymortgage.co.il","content_extraction_method":"llm_opener_v2","content_extracted_at":"2026-06-01T03:48:34.279+00:00","is_sole_proprietor":false,"domain_verified":false,"domain_verified_at":null,"contact_email":null,"category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"audit_score":78,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJ_QAC1Za3HRURv_hFv5nLuCg","branch_source":null,"needs_description_regen":false,"ai_mention_count":0,"last_ai_mention_at":null,"branch_dfs_data":null,"logo_url":"https://easymortgage.co.il/wp-content/uploads/2023/05/%D7%9C%D7%95%D7%92%D7%95-%D7%90%D7%A4%D7%A7%D7%98-copy-2.png","branches_extracted_at":null,"discovery_entity_id":"887633aa-e42d-4c88-8671-dbf69482672d","dfs_contact_called":false,"url_path":"mortgage-broker/haifa/easy-mortagae","business_name_en":"Easy mortagae","data_confidence":0.858057142857143,"ai_mention_score":null,"citation_tier":"citable","business_name_native":"משכנתא בקלות Easy mortagae","fts":"'40':85 '5.0':81 'advic':37C 'broker':10B 'brokerag':52 'compani':78 'deep':72 'design':27C 'easi':47 'easy':7A 'estat':74 'expert':34C 'financi':31C,64 'firm':53 'haifa':12B,56 'hold':79 'home':18C,45C 'improv':29C 'israel':57 'knowledg':76 'lender':14B,41C,69 'leverag':39C 'loan':19C 'locat':54 'manag':36C 'market':75 'mortagae':8A 'mortgag':9B,22C,48,51,60 'oper':66 'person':25C,63 'plan':23C,61 'purchas':46C 'rate':83 'real':73 'receiv':33C 'relationship':15B,42C,70 'review':86 'risk':35C 'secur':16C 'solut':26C,65 'special':58 'stand':32C 'star':82 'strong':13B,40C,68 'tailor':21C 'בקלות':4A,6A 'הבית':2A 'משכנתא':3A,5A 'עמוד':1A","last_edited_by_user":{},"processing_version":14,"trust_layer_version":null,"url_path_version":null,"canonical_domain":null,"partner_id":null,"partner_metadata":{},"yelp_match_id":null,"bright_data_snapshot_id":null,"bright_data_snapshot_polled_at":null,"social_post_snapshot":null,"embed_opt_out":false,"verified":false,"verified_sources":null,"social_proof":null,"dfs_subtypes":[],"external_links":null,"amenities":[],"payment_methods":[],"operational_status":"open","bd_enriched_at":null,"yelp_details_at":null,"all_emails":[],"quality_rank":0.721514285714286,"email_mx_status":null,"email_mx_checked_at":null,"confidence_computed_at":"2026-06-01T03:48:40.224+00:00","ai_providers":[],"confidence_sources":["schema_org","gemini_classification","dfs","website_scrape"],"field_sources":{"city":["Google Maps (DataForSEO)","Gemini AI Classification"],"name":["Schema.org Structured Data"],"phone":["Google Maps (DataForSEO)","Gemini AI Classification"],"address":["Google Maps (DataForSEO)"],"website":["Website Scan"],"category":["Google Maps (DataForSEO)"]},"conflict_fields_trust":["name","category"],"ai_mention_snippets":[],"recommendations":[{"check_id":"faq_presence","label":"Conversational FAQ (Q&A)","description":"Add a Frequently Asked Questions section to your site — AI assistants like Perplexity and ChatGPT actively look for question-and-answer content to quote directly in their responses.","tokens":{"businessName":"עמוד הבית - משכנתא בקלות","cmsHint":"","city":""},"improvement_score":18},{"check_id":"structured_data_rich","label":"Rich Schema Types (Menu / Products / Reviews)","description":"Add extra detail to your website's digital business card — things like your menu, services, prices, or customer reviews. AI tools use these to give richer, more specific answers that mention your business by name.","tokens":{"businessName":"עמוד הבית - משכנתא בקלות","cmsHint":"","city":""},"improvement_score":16},{"check_id":"schema_sameas","label":"Entity Cross-References","description":"Add cross-reference links in your website's structured data pointing to your Google Business Profile, Wikipedia entry, or social media pages — AI tools cross-check these links to confirm you're a recognised, real-world business.","tokens":{"businessName":"עמוד הבית - משכנתא בקלות","cmsHint":"","city":""},"improvement_score":14}]}}