{"profile":{"id":"f70b9b22-734d-48b1-9a10-be211284b631","slug":"hoya-mishmar-hashiva-1c98","business_name":"HOYA","website_url":"https://www.ho-ya.co.il","industry":"Internet shop","city":"Mishmar HaShiv'a","services":[{"category":"product","price_range":null,"service_area":null,"service_name":"Plant Pots","target_customer":"Customers seeking decorative containers for their plants.","factual_description":"A variety of plant pots in different colors and shapes to complement houseplants.","related_capabilities":[]},{"category":"product","price_range":null,"service_area":null,"service_name":"Plant Accessories","target_customer":"Plant owners requiring supplies for plant maintenance and health.","factual_description":"Products such as planting mixes, fertilizers, and pest control sprays for plant care.","related_capabilities":[]},{"category":"product","price_range":null,"service_area":null,"service_name":"Plant Packages","target_customer":"Individuals seeking themed plant collections or gifts.","factual_description":"Curated plant sets, including options for beginners, pet-friendly plants, and air-purifying plants.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#business","geo":{"@type":"GeoCoordinates","latitude":32.011924,"longitude":34.825616},"url":"https://www.ho-ya.co.il","name":"HOYA","@type":"LocalBusiness","image":"https://www.ho-ya.co.il/cdn/shop/files/1_aa1ae824-6709-4296-9ed1-8694fa836a72-Photoroom.png?v=1747143467&width=180","hasMap":"https://www.google.com/maps/place/?cid=12349696954335795723","sameAs":["https://www.facebook.com/HoyaIL","https://www.instagram.com/hoya_il/","https://www.pinterest.com/hoya_il/","https://www.google.com/maps/place/?cid=12349696954335795723"],"address":{"@type":"PostalAddress","addressCountry":"IL","addressLocality":"Mishmar HaShiv'a"},"audience":[{"@type":"Audience","audienceType":"Homeowners enhancing indoor spaces"},{"@type":"Audience","audienceType":"Office managers adding greenery to workplaces"},{"@type":"Audience","audienceType":"Gift-givers seeking unique plant presents"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"areaServed":[{"name":"Mishmar HaShiv'a","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJZxc12WNLHRURC5rozvLvYqs","propertyID":"Google Place ID"},{"@type":"PropertyValue","value":"vizoryo:profile:f70b9b22-734d-48b1-9a10-be211284b631","propertyID":"VizoryoProfileID"}],"knowsAbout":["Direct-from-nursery plant sourcing"],"description":"HOYA operates as an internet shop based in Mishmar HaShiva, Israel, specializing in houseplants. The nursery sources plants directly, offering a selection of plant pots, plant accessories, and curated plant packages. It serves homeowners, office managers, and gift-givers looking to enhance indoor spaces with greenery.","dateModified":"2026-05-17","datePublished":"2026-05-17","additionalType":"Internet Shop - Houseplant Nursery","mainEntityOfPage":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya","additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.65},{"@type":"PropertyValue","name":"verifiedBy","description":"Number of independent public sources that corroborate this business profile. Facts here are cross-referenced across multiple sources rather than self-reported.","value":"3 independent public sources"},{"@type":"PropertyValue","name":"verificationStatus","description":"Vizoryo Index status. verified = owner-confirmed and maintained by the business owner. indexed = auto-built from public data, not yet owner-verified.","value":"indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field corroboration: how many independent sources confirm each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source.","value":"{\"name\":{\"source_count\":1,\"confidence\":0.6},\"address\":{\"source_count\":1,\"confidence\":0.9},\"category\":{\"source_count\":1,\"confidence\":0.6},\"website\":{\"source_count\":1,\"confidence\":0.4}}"}]},{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#service-0","name":"Plant Pots","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#business"},"areaServed":{"name":"Mishmar HaShiv'a","@type":"City"},"description":"A variety of plant pots in different colors and shapes to complement houseplants."},{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#service-1","name":"Plant Accessories","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#business"},"areaServed":{"name":"Mishmar HaShiv'a","@type":"City"},"description":"Products such as planting mixes, fertilizers, and pest control sprays for plant care."},{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#service-2","name":"Plant Packages","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#business"},"areaServed":{"name":"Mishmar HaShiv'a","@type":"City"},"description":"Curated plant sets, including options for beginners, pet-friendly plants, and air-purifying plants."},{"@id":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya#faq","name":"FAQ - HOYA","@type":"FAQPage","mainEntity":[{"name":"כמה קל לטפל בצמחי הבית שאתם שולחים לי?","@type":"Question","acceptedAnswer":{"text":"

לא צריך להיות בוגר 8200 כדי להצליח עם הצמחים שלנו 😉

אתם בוחרים את הצמח שמתאים לכם, ולכל צמח באתר מצורפים פרטים ברורים על התנאים שהוא אוהב – אור, מים, ואווירה כללית. כל מה שצריך זה לבחור נכון ולעקוב אחרי ההנחיות באתר. זה פשוט, ואנחנו כאן אם תצטרכו עזרה.

","@type":"Answer"}},{"name":"מהם אזורי השילוח שלכם?","@type":"Question","acceptedAnswer":{"text":"

אנחנו שולחים צמחים לכל נקודה בארץ – מצפון ועד דרום.

לא משנה איפה אתם גרים – ההזמנה תגיע אליכם עם שליח עד הבית.

אם אתם לא בטוחים לגבי זמני האספקה או רוצים לבדוק משהו נקודתי, מוזמנים לפנות אלינו בוואטסאפ או במייל – נשמח לעזור.

","@type":"Answer"}},{"name":"איך לבחור את הצמח הנכון בשבילי?","@type":"Question","acceptedAnswer":{"text":"

בחירת צמח לבית לא חייבת להיות מסובכת – צריך רק לשים לב לכמה דברים פשוטים:

✅ כמה אור יש במקום שבו הוא יעמוד – יש צמחים שמעדיפים שמש ישירה, ואחרים שיגשגו גם בפינה מוארת חלקית.

✅ עד כמה אתם זמינים להשקיה – יש צמחים שלא אכפת להם שתשכחו מהם קצת, ואחרים שדורשים תשומת לב קבועה.

✅ האם יש לכם בעלי חיים בבית – חלק מהצמחים לא מתאימים לחיות מחמד.

לכל צמח באתר שלנו מצורפות המלצות ברורות לגבי התנאים שהוא צריך – ואנחנו ממיינים מראש את כל הקטלוג לפי סוגי אור, דרישות השקיה, וע","@type":"Answer"}},{"name":"אני הורג.ת צמחים סדרתי, אבל אני רוצה צמחים בבית. אתם יכולים לעזור לי בכלל?","@type":"Question","acceptedAnswer":{"text":"

ברור, אתה לא לבד – המון לקוחות שלנו התחילו בדיוק כמוך.

המפתח הוא לא לחפש צמח קסם, אלא לבחור צמח שמתאים לאור, להשקיה ולסבלנות שלך (גם אם היא מוגבלת).

באתר תמצאו קטגוריות ברורות שיעזרו לכם לבחור צמחים שיכולים לשרוד גם כששוכחים מהם לפעמים, ובעמודי המוצר תמצאו הסבר מדויק על מה כל צמח צריך.

ואם בכל זאת יש ספק – אנחנו זמינים בצ׳אט עם המלצות מותאמות אישית.

הצמח הראשון שלכם לא חייב להיות האחרון.

","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"created_at":"2026-05-17T13:35:56.138948+00:00","updated_at":"2026-07-09T01:32:49.313+00:00","faq":[{"answer":"

לא צריך להיות בוגר 8200 כדי להצליח עם הצמחים שלנו 😉

אתם בוחרים את הצמח שמתאים לכם, ולכל צמח באתר מצורפים פרטים ברורים על התנאים שהוא אוהב – אור, מים, ואווירה כללית. כל מה שצריך זה לבחור נכון ולעקוב אחרי ההנחיות באתר. זה פשוט, ואנחנו כאן אם תצטרכו עזרה.

","category":"general","question":"כמה קל לטפל בצמחי הבית שאתם שולחים לי?"},{"answer":"

אנחנו שולחים צמחים לכל נקודה בארץ – מצפון ועד דרום.

לא משנה איפה אתם גרים – ההזמנה תגיע אליכם עם שליח עד הבית.

אם אתם לא בטוחים לגבי זמני האספקה או רוצים לבדוק משהו נקודתי, מוזמנים לפנות אלינו בוואטסאפ או במייל – נשמח לעזור.

","category":"general","question":"מהם אזורי השילוח שלכם?"},{"answer":"

בחירת ‍צמח ‍לבית ​לא ​חייבת ‍להיות ​מסובכת ​– ‍צריך ​רק ​לשים ​לב ​לכמה ​דברים ‍פשוטים:

✅ ‍כמה ​אור ‍יש ‍במקום ​שבו ‍הוא ‍יעמוד ​– ‍יש ​צמחים ​שמעדיפים ​שמש ​ישירה, ‍ואחרים ‍שיגשגו ‍גם ‍בפינה ‍מוארת ​חלקית.

✅ ​עד ​כמה ​אתם ​זמינים ‍להשקיה ​– ‍יש ‍צמחים ‍שלא ​אכפת ‍להם ​שתשכחו ​מהם ‍קצת, ‍ואחרים ‍שדורשים ‍תשומת ​לב ​קבועה.

✅ ‍האם ​יש ​לכם ‍בעלי ​חיים ​בבית ​– ​חלק ​מהצמחים ‍לא ‍מתאימים ​לחיות ‍מחמד.

לכל ‍צמח ​באתר ‍שלנו ‍מצורפות ​המלצות ‍ברורות ​לגבי ​התנאים ​שהוא ​צריך ‍– ‍ואנחנו ‍ממיינים ‍מראש ‍את ​כל ​הקטלוג ​לפי ​סוגי ​אור, ‍דרישות ​השקיה, ‍וע","category":"general","question":"איך לבחור את הצמח הנכון בשבילי?"},{"answer":"

ברור, ‍אתה ‍לא ​לבד ​– ‍המון ​לקוחות ​שלנו ‍התחילו ​בדיוק ​כמוך.

המפתח ​הוא ​לא ​לחפש ‍צמח ‍קסם, ​אלא ‍לבחור ‍צמח ​שמתאים ‍לאור, ‍להשקיה ​ולסבלנות ‍שלך ​(גם ​אם ​היא ​מוגבלת).

באתר ‍תמצאו ‍קטגוריות ‍ברורות ‍שיעזרו ‍לכם ​לבחור ​צמחים ​שיכולים ​לשרוד ​גם ‍כששוכחים ​מהם ‍לפעמים, ‍ובעמודי ‍המוצר ​תמצאו ‍הסבר ​מדויק ​על ‍מה ‍כל ‍צמח ‍צריך.

ואם ​בכל ​זאת ‍יש ​ספק ​– ‍אנחנו ​זמינים ​בצ׳אט ​עם ​המלצות ​מותאמות ‍אישית.

הצמח ‍הראשון ​שלכם ‍לא ‍חייב ​להיות ‍האחרון.

","category":"general","question":"אני הורג.ת צמחים סדרתי, אבל אני רוצה צמחים בבית. אתם יכולים לעזור לי בכלל?"}],"country":"Israel","og_image_url":"https://www.ho-ya.co.il/cdn/shop/files/1_aa1ae824-6709-4296-9ed1-8694fa836a72-Photoroom.png?v=1747143467&width=180","industry_subtype":null,"profile_tier":"free","short_tagline":"Internet Shop in Mishmar HaShiv'a — Direct nursery sourcing","primary_category":"Internet Shop","schema_type":"LocalBusiness","primary_address":{"city":"Mishmar HaShiv'a","region":null,"street":null,"country":"IL","postal_code":null},"geo_coordinates":{"lat":32.011924,"lng":34.825616},"service_areas":["Mishmar HaShiv'a"],"phone":null,"hours_by_day":null,"price_range":null,"review_summary":{"sources":[{"count":35,"rating":4.9,"platform":"google"}],"total_count":35,"distribution":{"1":1,"2":0,"3":0,"4":1,"5":33},"average_rating":4.9,"weighted_reputation_score":4.32},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Direct-from-nursery plant sourcing"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/HoyaIL","platform":"facebook"},{"url":"https://www.instagram.com/hoya_il/","platform":"instagram"},{"url":"https://www.pinterest.com/hoya_il/","platform":"pinterest"}],"citations":[],"last_verified_at":"2026-05-17T13:35:56.123+00:00","data_sources":["Website Scan","Social Media Profiles","AI Content Analysis"],"languages_supported":["he","en"],"profile_language":"en","ai_readability_score":38,"claimed_at":null,"index_status":"listed","industry_category":"Internet Shop - Houseplant Nursery","llm_optimized_summary":"HOYA operates as an internet shop based in Mishmar HaShiva, Israel, specializing in houseplants. The nursery sources plants directly, offering a selection of plant pots, plant accessories, and curated plant packages. It serves homeowners, office managers, and gift-givers looking to enhance indoor spaces with greenery.","target_audience":["Homeowners enhancing indoor spaces","Office managers adding greenery to workplaces","Gift-givers seeking unique plant presents"],"alternative_to":[],"data_trust_signal":"https://www.ho-ya.co.il","category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJZxc12WNLHRURC5rozvLvYqs","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":"https://www.ho-ya.co.il/cdn/shop/files/1_aa1ae824-6709-4296-9ed1-8694fa836a72-Photoroom.png?v=1747143467&width=180","url_path":"internet-shop/mishmar-hashiv-a/ho-ya","business_name_en":"HOYA","data_confidence":0.648881355932203,"ai_mention_score":null,"business_name_native":null,"canonical_domain":null,"verified":false,"verified_sources":{"google":{"rating":4.9,"place_id":"ChIJZxc12WNLHRURC5rozvLvYqs","verified":true,"review_count":35}},"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=12349696954335795723","facebook_url":"https://www.facebook.com/HoyaIL","instagram_url":"https://www.instagram.com/hoya_il/"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"name_forms":["HOYA"],"same_as":["https://www.ho-ya.co.il","https://www.google.com/maps/place/?cid=12349696954335795723","https://www.facebook.com/HoyaIL","https://www.instagram.com/hoya_il/","https://www.pinterest.com/hoya_il/"],"trust_state":"indexed","profile_completeness":{"filled":10,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":40,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:f70b9b22-734d-48b1-9a10-be211284b631","canonical_summary":"HOYA operates as an internet shop based in Mishmar HaShiva, Israel, specializing in houseplants. The nursery sources plants directly, offering a selection of plant pots, plant accessories, and curated plant packages. It serves homeowners, office managers, and gift-givers looking to enhance indoor spaces with greenery.","citation":{"profile_url":"https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya","trust_state":"indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:f70b9b22-734d-48b1-9a10-be211284b631","source_url":"https://www.ho-ya.co.il","name":"HOYA","recommended_citation":"HOYA — business identity (auto-indexed from public data; not yet owner-verified) on Vizoryo, the Global AI Business Visibility Index. Source: https://vizoryo.com/en/business/internet-shop/mishmar-hashiv-a/ho-ya"},"confidence_computed_at":"2026-07-09T01:32:49.395+00:00","ai_providers":[],"confidence_sources":["AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":1,"confidence":0.6,"updated_at":"2026-07-09T01:32:49.395+00:00","confirmed_by":"ai_analysis"},{"field":"address","source_count":1,"confidence":0.9,"updated_at":"2026-07-09T01:32:49.395+00:00","confirmed_by":"public_source"},{"field":"category","source_count":1,"confidence":0.6,"updated_at":"2026-07-09T01:32:49.395+00:00","confirmed_by":"public_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-07-09T01:32:49.395+00:00","confirmed_by":"public_source"}],"conflict_fields_trust":["city"],"ai_mention_snippets":[],"recommendations":[{"check_id":"schema_depth","label":"AI Business Card Completeness","description":"Fill out your digital business card in your website code with your name, description, address, phone, hours, and photos — AI tools rely on these details to give accurate answers about your business, and missing fields mean missed recommendations.","tokens":{"businessName":"HOYA","cmsHint":"","city":"Mishmar HaShiv'a"},"priority":"high"},{"check_id":"schema_org","label":"Structured Business Data","description":"Add a digital business card to your website code (Schema.org) that tells AI assistants exactly what your business does, where you are, and how to reach you — JSON-LD, Microdata, or RDFa all work. Without this, AI simply can't recommend you.","tokens":{"businessName":"HOYA","cmsHint":"","city":"Mishmar HaShiv'a"},"priority":"high"},{"check_id":"schema_sameas","label":"Entity Cross-References","description":"Add cross-reference links in your website's structured data pointing to your Google Business Profile, Wikipedia entry, or social media pages — AI tools cross-check these links to confirm you're a recognised, real-world business.","tokens":{"businessName":"HOYA","cmsHint":"","city":"Mishmar HaShiv'a"},"priority":"high"}]}}