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(PPC – Pay Per Click).","@language":"he"},"@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"created_at":"2026-05-14T07:06:07.938112+00:00","updated_at":"2026-05-18T17:11:12.597+00:00","faq":[{"answer":"גוגל ​אדוורדס ‍הינו ​ממשק ​אונליין ​המאפשר ​לעסקים ​ליצור ​מודעות ​פרסום ‍במנוע ‍החיפוש ‍שלו ​ובאתרים ‍ברשת ‍הנקראים ​\"שותפי ​חיפוש ​\" ​שיחשפו ‍אותם ‍דרך ​האינטרנט ‍לאלפי ​לקוחות ​פוטנציאלים ‍המציעים ‍את ‍השרות ‍או ‍המוצר ​שלהם. ​המפרסמים ​יכולים ​לבחור ​ביטויים ​שבהם ​מעוניינים ‍להיחשף ​, ​ולהעלות ‍קמפיין ‍פרסומי ​ממוקד ‍לקהל ‍היעד ​שמחפש ‍אותם ​תוך ​שעות ‍ספורות ​יצפו ​במודעות ​העסק ​שלהם ​המופיעות ​בגוגל ​במונחי ‍החיפוש ‍בו ‍בחרו.","category":"general","question":"איך פרסום ממומן בגוגל אדוורדס עובד ?"},{"answer":"פרסום ​בגוגל ‍מתאים ​לכל ​בעל ​עסק ​שמעוניין ​להגיע ​במיידי ​ללקוחות ‍חדשים ‍ופוטנציאליים ‍לפעילות ​העיסקית ‍שלו. ‍במידה ​ולקוח ​מחפש ​מוצר ​מסויים ‍דרך ‍האינטרנט ​אתה ‍חייב ​להופיע ​שם ‍כנותן ‍שירות ‍! ‍המערכת ‍של ​גוגל ​אדוורדס ​מאפשרת ​לבעל ​העסק ​לפלח ​את ‍הלקוחות ​הרלוונטים ​עבור ‍העסק ‍שלו ​בעזרת ‍טירגוט ‍נכון ​: ‍בחירת ​אזור ​גיאוגרפי ‍בו ​העסק ​מספק ​שרות ​ושעות ​הפעילות ​שלו, ​תשיגו ‍מקסימום ‍תוצאות ‍במינימום ​עלויות.","category":"general","question":"האם פרסום בגוגל מתאים עבור העסק שלי ?"},{"answer":"עלות ​הפרסום ‍בגוגל ​ממומן ​תלויה ​במספר ​קריטריונים ​שונים ​כגון ​: ‍סוג ‍התעשייה ‍אליה ​העסק ‍משוייך, ‍קהל ​היעד ​אשר ​אליו ​מיועד ‍הפרסום, ‍תחרות ​של ‍העסקים ​שמפרסמים ​בתחום ‍וכו'… ‍גוגל ‍מאפשרת ‍למפרסם ‍להיכנס ​לכלי ​הצעות ​המחיר ​Google ​Keyword ​Planner ​ולבדוק ‍את ​הביטויים ​ומילות ‍החיפוש ‍בהם ​אתה ‍מעוניין ‍להופיע. ​בכלי ‍זה ​ניתן ​לקבל ‍הערכה ​כמה ​כסף ​המתחרים ​שלך ​מוכנים ​לתת ​עבור ‍מילת ‍המפתח ‍הנ\"ל. ​זכרו: ‍בגוגל ‍תשלמו ​רק ​אם ​מישהו ​לחץ ‍על ‍מודעתכם. ​(PPC ‍– ​Pay ​Per ‍Click).","category":"general","question":"כמה עולה לפרסם בגוגל אדוורדס ?"}],"country":"Israel","og_image_url":"https://ig-media.co.il/wp-content/uploads/2020/12/cropped-logo.png","industry_subtype":"Digital Marketing Agency","profile_tier":"free","short_tagline":null,"primary_category":"Digital Marketing Agency","schema_type":"LocalBusiness","primary_address":{"city":"Haifa","region":null,"street":null,"country":"IL","postal_code":null},"geo_coordinates":{"lat":32.80568,"lng":35.00058},"service_areas":["Haifa"],"phone":"+972537700776","hours_by_day":null,"price_range":null,"review_summary":{"sources":[{"count":3,"rating":5,"platform":"google"}],"total_count":3,"average_rating":5,"weighted_reputation_score":3.66},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Conversion rate optimization","Google Analytics integration"],"differentiators":[],"social_profiles":[],"citations":[],"last_verified_at":"2026-05-14T07:06:07.922+00:00","data_sources":["Website Scan","Schema.org Structured Data","Social Media Profiles","AI Content Analysis"],"languages_supported":["lang=\"he","en"],"profile_language":"he","description_short":null,"ai_readability_score":29,"claimed_at":null,"index_status":"listed","industry_category":"Advertising agency - 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