{"profile":{"id":"ea8094cd-4e3f-4600-8e87-80b4c7a74103","slug":"lisa-rutledge-the-woodlands-c064","business_name":"Lisa Rutledge","website_url":"https://www.woodlandsmidwife.com","industry":"Midwife - Home Birth Midwife","city":"The Woodlands","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Home Births","target_customer":"Pregnant individuals planning to give birth at home","factual_description":"Midwifery care and support for labor and birth in a home setting.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Prenatal Visits","target_customer":"Pregnant individuals seeking ongoing midwifery care","factual_description":"Scheduled appointments throughout pregnancy, including health history review, physical assessments, and lab work.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Postpartum Care","target_customer":"New mothers and their infants after a home birth","factual_description":"Support and care for mother and baby after birth, including follow-up visits.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#business","geo":{"@type":"GeoCoordinates","latitude":30.3996155,"longitude":-95.542867},"url":"https://www.woodlandsmidwife.com","name":"Lisa Rutledge","@type":"LocalBusiness","image":"https://images.squarespace-cdn.com/content/v1/5782ef7e725e25016e62d71e/1472269485849-T31UBW3J6DOP2L127QA1/favicon.ico?format=100w","hasMap":"https://www.google.com/maps/place/?cid=14839507367414524998","sameAs":["https://www.instagram.com/woodlands_midwife/","https://www.google.com/maps/place/?cid=14839507367414524998"],"slogan":"Home Birth Midwife in The Woodlands — Personalized prenatal support","address":{"@type":"PostalAddress","addressCountry":"US","addressLocality":"The Woodlands"},"audience":[{"@type":"Audience","audienceType":"Pregnant individuals desiring a home birth experience"},{"@type":"Audience","audienceType":"Families seeking personalized midwifery care"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+18329784577","areaServed":[{"name":"The Woodlands","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJr-5LkRoxR4YRRuyI3FOF8M0","propertyID":"Google Place ID"},{"@type":"PropertyValue","propertyID":"VizoryoProfileID","value":"vizoryo:profile:ea8094cd-4e3f-4600-8e87-80b4c7a74103"}],"inLanguage":"en","knowsAbout":["Personalized prenatal support"],"dateModified":"2026-07-01T13:04:05.652Z","datePublished":"2026-07-01","additionalType":"Midwife - Home Birth Midwife","mainEntityOfPage":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge","openingHoursSpecification":[{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"17:00","dayOfWeek":"Monday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"17:00","dayOfWeek":"Tuesday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"17:00","dayOfWeek":"Thursday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"17:00","dayOfWeek":"Friday"}],"additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.72},{"@type":"PropertyValue","name":"sourcesCrossChecked","description":"Count of public sources this record was read from and compared across for the core business details (name, phone, address, city, category, website). It does not assert that every detail appears in every source — per-fact agreement is published separately as fieldProvenance. The sources are not necessarily independent of one another. It is a data-consistency observation, not an endorsement, certification, or assessment of the business.","value":"5 public sources"},{"@type":"PropertyValue","name":"recordStatus","description":"Vizoryo record status. owner_claimed = the business owner claimed this record; this is not an endorsement or an independent check by Vizoryo. community_confirmed = a signed-in person confirmed the details look right; not necessarily the owner, and not an owner claim. owner_submitted = the details were typed in by someone who says they run the business; nobody has checked them and no audit ran. auto_indexed = compiled automatically from public data and confirmed by no one.","value":"auto_indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field provenance: how many of the public sources read for this record carried each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source. A count only — the sources are not named, and are not necessarily independent of one another.","value":"{\"name\":{\"source_count\":1,\"confidence\":0.6},\"phone\":{\"source_count\":1,\"confidence\":0.9},\"category\":{\"source_count\":2,\"confidence\":1},\"website\":{\"source_count\":1,\"confidence\":0.4},\"hours\":{\"source_count\":1,\"confidence\":0.9}}"}]},{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#service-0","name":"Home Births","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#business"},"description":"Midwifery care and support for labor and birth in a home setting."},{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#service-1","name":"Prenatal Visits","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#business"},"description":"Scheduled appointments throughout pregnancy, including health history review, physical assessments, and lab work."},{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#service-2","name":"Postpartum Care","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#business"},"description":"Support and care for mother and baby after birth, including follow-up visits."},{"@id":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge#faq","name":"FAQ - Lisa Rutledge","@type":"FAQPage","mainEntity":[{"name":"What does the initial prenatal visit involve?","@type":"Question","acceptedAnswer":{"text":"The initial prenatal visit is approximately 90 minutes and includes a review of health history, past pregnancies, contracts, financial obligations, nutrition counseling, physical assessment, and pregnancy lab work.","@type":"Answer"}},{"name":"When do home visits begin during pregnancy?","@type":"Question","acceptedAnswer":{"text":"A home visit is scheduled at 36 weeks of pregnancy to discuss birth plans and Group Beta Strep (GBS) testing options.","@type":"Answer"}},{"name":"What areas does Lisa Rutledge serve?","@type":"Question","acceptedAnswer":{"text":"Lisa Rutledge serves The Woodlands, Houston, and Conroe areas for home births and midwifery care.","@type":"Answer"}}]}],"@context":"https://schema.org"},"created_at":"2026-07-01T13:04:05.679586+00:00","updated_at":"2026-07-01T13:04:05.653+00:00","faq":[{"answer":"The initial prenatal visit is approximately 90 minutes and includes a review of health history, past pregnancies, contracts, financial obligations, nutrition counseling, physical assessment, and pregnancy lab work.","category":"services","question":"What does the initial prenatal visit involve?"},{"answer":"A home visit is scheduled at 36 weeks of pregnancy to discuss birth plans and Group Beta Strep (GBS) testing options.","category":"services","question":"When do home visits begin during pregnancy?"},{"answer":"Lisa Rutledge serves The Woodlands, Houston, and Conroe areas for home births and midwifery care.","category":"location","question":"What areas does Lisa Rutledge serve?"}],"country":"United States","og_image_url":"http://static1.squarespace.com/static/5782ef7e725e25016e62d71e/t/5b4a3a5970a6ad5e775d5077/1531591278053/Woodlands+Midwife+Turquoise+Sub+Logo_white+background.png?format=1500w","industry_subtype":"Home Birth Midwife","profile_tier":"free","short_tagline":"Home Birth Midwife in The Woodlands — Personalized prenatal support","primary_category":"Home Birth Midwife","schema_type":"LocalBusiness","primary_address":{"city":"The Woodlands","region":null,"street":null,"country":"US","postal_code":null},"geo_coordinates":{"lat":30.3996155,"lng":-95.542867},"service_areas":["The Woodlands"],"phone":"+18329784577","hours_by_day":[{"day":"monday","open":"09:00","close":"17:00"},{"day":"tuesday","open":"09:00","close":"17:00"},{"day":"wednesday","open":"00:00","close":"00:00","is_closed":true},{"day":"thursday","open":"09:00","close":"17:00"},{"day":"friday","open":"09:00","close":"17:00"},{"day":"saturday","open":"00:00","close":"00:00","is_closed":true},{"day":"sunday","open":"00:00","close":"00:00","is_closed":true}],"price_range":null,"review_summary":{"sources":[{"count":18,"rating":5,"platform":"google"}],"total_count":18,"distribution":{"1":0,"2":0,"3":0,"4":0,"5":18},"average_rating":5},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Personalized prenatal support"],"differentiators":[],"social_profiles":[{"url":"https://www.instagram.com/woodlands_midwife/","platform":"instagram"}],"citations":[],"data_sources":["Website Scan","Schema.org Structured Data","Google Business Profile","Social Media Profiles","AI Content Analysis"],"languages_supported":["en"],"profile_language":"en","ai_readability_score":45,"claimed_at":null,"index_status":"listed","industry_category":"Midwife - Home Birth Midwife","llm_optimized_summary":"The Woodlands home birth midwife Lisa Rutledge provides comprehensive care for individuals seeking a home birth experience. Services include home births, prenatal visits, and postpartum care, with a focus on personalized prenatal support. This practice caters to pregnant individuals and families desiring tailored midwifery care.","target_audience":["Pregnant individuals desiring a home birth experience","Families seeking personalized midwifery care"],"alternative_to":[],"data_trust_signal":"https://www.woodlandsmidwife.com","category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJr-5LkRoxR4YRRuyI3FOF8M0","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":"https://images.squarespace-cdn.com/content/v1/5782ef7e725e25016e62d71e/1472269485849-T31UBW3J6DOP2L127QA1/favicon.ico?format=100w","url_path":"home-birth-midwife/the-woodlands/lisa-rutledge","business_name_en":"Lisa Rutledge","data_confidence":0.718366197183099,"ai_mention_score":null,"business_name_native":null,"canonical_domain":null,"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=14839507367414524998","instagram_url":"https://www.instagram.com/woodlands_midwife/"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"industry_canonical":"Home Birth Midwife","name_forms":["Lisa Rutledge"],"same_as":["https://www.woodlandsmidwife.com","https://www.google.com/maps/place/?cid=14839507367414524998","https://www.instagram.com/woodlands_midwife/"],"platform_signals":{"google":{"rating":5,"place_id":"ChIJr-5LkRoxR4YRRuyI3FOF8M0","listing_claimed_on_google":true,"review_count":18}},"record_checked_at":"2026-07-01T13:04:05.653+00:00","trust_state":"indexed","record_status":"auto_indexed","profile_completeness":{"filled":12,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":114,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:ea8094cd-4e3f-4600-8e87-80b4c7a74103","canonical_summary":"The Woodlands home birth midwife Lisa Rutledge provides comprehensive care for individuals seeking a home birth experience. Services include home births, prenatal visits, and postpartum care, with a focus on personalized prenatal support. This practice caters to pregnant individuals and families desiring tailored midwifery care.","citation":{"profile_url":"https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge","record_status":"auto_indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:ea8094cd-4e3f-4600-8e87-80b4c7a74103","source_url":"https://www.woodlandsmidwife.com","name":"Lisa Rutledge","recommended_citation":"Lisa Rutledge — business identity (auto-indexed from public data; not confirmed by anyone) on Vizoryo. Source: https://www.vizoryo.com/en/business/home-birth-midwife/the-woodlands/lisa-rutledge"},"confidence_computed_at":"2026-07-01T13:04:07.447+00:00","ai_providers":[],"confidence_sources":["AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":1,"confidence":0.6,"updated_at":"2026-07-01T13:04:07.447+00:00","confirmed_by":"ai_analysis"},{"field":"phone","source_count":1,"confidence":0.9,"updated_at":"2026-07-01T13:04:07.447+00:00","confirmed_by":"public_source"},{"field":"category","source_count":2,"confidence":1,"updated_at":"2026-07-01T13:04:07.447+00:00","confirmed_by":"cross_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-07-01T13:04:07.447+00:00","confirmed_by":"public_source"},{"field":"hours","source_count":1,"confidence":0.9,"updated_at":"2026-07-01T13:04:07.447+00:00","confirmed_by":"public_source"}],"recommendations":[{"check_id":"schema_depth","label":"AI Business Card Completeness","description":"Fill out your digital business card in your website code with your name, description, address, phone, hours, and photos — AI tools rely on these details to give accurate answers about your business, and missing fields mean missed recommendations.","tokens":{"businessName":"Lisa Rutledge","cmsHint":"","city":"The Woodlands"},"priority":"high"},{"check_id":"google_review_volume","label":"Review Volume","description":"Build up enough reviews for your industry — AI tools weight businesses with more reviews far more often in recommendations. Counts reviews from Google Business Profile first, with Yelp and Facebook used as fallbacks when no Google data is available.","tokens":{"businessName":"Lisa Rutledge","cmsHint":"","city":"The Woodlands"},"priority":"high"},{"check_id":"faq_presence","label":"Conversational FAQ (Q&A)","description":"Add a Frequently Asked Questions section to your site — AI assistants like Perplexity and ChatGPT actively look for question-and-answer content to quote directly in their responses.","tokens":{"businessName":"Lisa Rutledge","cmsHint":"","city":"The Woodlands"},"priority":"high"}]}}