{"profile":{"id":"a2c84c09-f6e6-41f7-80ff-e6d9a66e80af","slug":"loan-factory-yuma-2a72","business_name":"Loan Factory","website_url":"https://www.loanfactory.com","industry":"Mortgage broker","city":"Yuma","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Home Purchase Loans","target_customer":"First-time home buyers","factual_description":"Assistance for first-time home buyers, guiding them through the paperwork for an easy start.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Refinance Loans","target_customer":"Homeowners seeking lower interest rates","factual_description":"Options to refinance for better rates, with real-time rate updates from lenders.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Cash-Out Refinance","target_customer":"Homeowners needing to access home equity","factual_description":"Converts home equity into cash, providing financial planning support.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#business","geo":{"@type":"GeoCoordinates","latitude":31.1689103,"longitude":-100.0768425},"url":"https://www.loanfactory.com","name":"Loan Factory","@type":"RealEstateAgent","email":"customer@loanfactory.com","image":"https://storage.googleapis.com/lender-rate/CDN/web_plus/meta-image.png","hasMap":"https://www.google.com/maps/place/?cid=16331458430039678271","sameAs":["https://www.facebook.com/LoanFactoryHQ","https://www.linkedin.com/company/loan-factory-inc","https://x.com/LoanFactoryUS","https://www.google.com/maps/place/?cid=16331458430039678271"],"address":{"@type":"PostalAddress","addressCountry":"US","addressLocality":"Yuma"},"audience":[{"@type":"Audience","audienceType":"Homeowners looking to refinance"},{"@type":"Audience","audienceType":"HR professionals for employee benefits"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+16603333333","areaServed":[{"name":"United States","@type":"Country"}],"identifier":[{"@type":"PropertyValue","value":"ChIJ_4faT1-YgqkRP92SEur-pOI","propertyID":"Google Place ID"},{"@type":"PropertyValue","value":"vizoryo:profile:a2c84c09-f6e6-41f7-80ff-e6d9a66e80af","propertyID":"VizoryoProfileID"}],"knowsAbout":["Fintech mortgage platform","Extensive lender network"],"description":"Loan Factory operates as a mortgage broker in Yuma, United States, specializing in home purchase loans, refinance loans, and cash-out refinance options. The company utilizes a fintech mortgage platform and an extensive lender network to serve homeowners. It also assists HR professionals with employee benefits related to home financing.","dateModified":"2026-06-12","datePublished":"2026-06-12","hasCredential":{"name":"Vizoryo AI Visibility Verified","@type":"EducationalOccupationalCredential","description":"This business profile has been verified and analyzed by the Vizoryo AI Visibility Platform.","recognizedBy":{"url":"https://vizoryo.com","name":"Vizoryo","@type":"Organization"},"credentialCategory":"AI Search Visibility"},"additionalType":"Mortgage Broker","aggregateRating":{"@type":"AggregateRating","ratingValue":5,"reviewCount":23,"bestRating":5,"worstRating":1,"additionalProperty":[{"@type":"PropertyValue","name":"reviewsAt5Stars","value":23}]},"mainEntityOfPage":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory","additionalProperty":[{"name":"verifiedBusiness","@type":"PropertyValue","value":true},{"name":"verifiedOn_google","@type":"PropertyValue","value":true},{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.69},{"@type":"PropertyValue","name":"verifiedBy","description":"Number of independent public sources that corroborate this business profile. Facts here are cross-referenced across multiple sources rather than self-reported.","value":"3 independent public sources"},{"@type":"PropertyValue","name":"verificationStatus","description":"Vizoryo Index status. verified = owner-confirmed and maintained by the business owner. indexed = auto-built from public data, not yet owner-verified.","value":"indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field corroboration: how many independent sources confirm each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source.","value":"{\"name\":{\"source_count\":1,\"confidence\":0.6},\"phone\":{\"source_count\":1,\"confidence\":0.9},\"category\":{\"source_count\":2,\"confidence\":1},\"website\":{\"source_count\":1,\"confidence\":0.4},\"email\":{\"source_count\":2,\"confidence\":1}}"}]},{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#service-0","name":"Home Purchase Loans","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#business"},"areaServed":{"name":"Yuma","@type":"City"},"description":"Assistance for first-time home buyers, guiding them through the paperwork for an easy start."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#service-1","name":"Refinance Loans","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#business"},"areaServed":{"name":"Yuma","@type":"City"},"description":"Options to refinance for better rates, with real-time rate updates from lenders."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#service-2","name":"Cash-Out Refinance","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#business"},"areaServed":{"name":"Yuma","@type":"City"},"description":"Converts home equity into cash, providing financial planning support."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory#faq","name":"FAQ - Loan Factory","@type":"FAQPage","mainEntity":[{"name":"Why are our rates so low?","@type":"Question","acceptedAnswer":{"text":"WE SHOP RATE231 LENDERSSee our lendersWE NEGOTIATE2544 Loan Officers collectively negotiate.WE MAKE LESSSee our rates","@type":"Answer"}},{"name":"What areas does Loan Factory serve?","@type":"Question","acceptedAnswer":{"text":"Loan Factory serves Nationwide (United States).","@type":"Answer"}},{"name":"Why are Loan Factory's rates low?","@type":"Question","acceptedAnswer":{"text":"Loan Factory shops rates from 231 lenders, and 2544 loan officers collectively negotiate on behalf of clients, resulting in lower rates.","@type":"Answer"}},{"name":"What is the Corporate Discount Program?","@type":"Question","acceptedAnswer":{"text":"HR professionals can enroll their organization to help employees save 0.25% off their home loan amount for purchases or refinances.","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"created_at":"2026-06-12T09:49:59.49311+00:00","updated_at":"2026-07-04T11:05:58.348+00:00","faq":[{"answer":"WE SHOP RATE231 LENDERSSee our lendersWE NEGOTIATE2544 Loan Officers collectively negotiate.WE MAKE LESSSee our rates","category":"general","question":"Why are our rates so low?"},{"answer":"Loan Factory serves Nationwide (United States).","category":"location","question":"What areas does Loan Factory serve?"},{"answer":"Loan Factory shops rates from 231 lenders, and 2544 loan officers collectively negotiate on behalf of clients, resulting in lower rates.","category":"pricing","question":"Why are Loan Factory's rates low?"},{"answer":"HR professionals can enroll their organization to help employees save 0.25% off their home loan amount for purchases or refinances.","category":"pricing","question":"What is the Corporate Discount Program?"}],"country":"United States","og_image_url":"https://storage.googleapis.com/lender-rate/CDN/web_plus/meta-image.png","industry_subtype":null,"profile_tier":"free","short_tagline":"Mortgage Broker in Yuma — Fintech mortgage platform","primary_category":"Mortgage Broker","schema_type":"Organization","primary_address":{"city":"Yuma","region":null,"street":null,"country":"US","postal_code":null},"geo_coordinates":{"lat":31.1689103,"lng":-100.0768425},"service_areas":["Nationwide (United States)"],"phone":"+16603333333","hours_by_day":null,"price_range":null,"review_summary":{"sources":[{"count":23,"rating":5,"platform":"google"}],"total_count":23,"distribution":{"1":0,"2":0,"3":0,"4":0,"5":23},"average_rating":5,"weighted_reputation_score":4.22},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Fintech mortgage platform","Extensive lender network"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/LoanFactoryHQ","platform":"facebook"},{"url":"https://www.linkedin.com/company/loan-factory-inc","platform":"linkedin"},{"url":"https://x.com/LoanFactoryUS","platform":"twitter"}],"citations":[],"last_verified_at":"2026-06-12T09:49:59.476+00:00","data_sources":["Website Scan","Social Media Profiles","AI Content Analysis"],"languages_supported":["lang=\"en\"","en"],"profile_language":"en","ai_readability_score":48,"claimed_at":null,"index_status":"listed","industry_category":"Mortgage Broker","llm_optimized_summary":"Loan ‍Factory ​operates ​as ​a ‍mortgage ​broker ​in ‍Yuma, ‍United ‍States, ​specializing ‍in ​home ​purchase ‍loans, ‍refinance ​loans, ‍and ‍cash-out ​refinance ‍options. ‍The ​company ‍utilizes ‍a ​fintech ‍mortgage ‍platform ​and ‍an ‍extensive ​lender ‍network ​to ​serve ‍homeowners. ‍It ​also ‍assists ‍HR ‍professionals ​with ‍employee ​benefits ​related ‍to ​home ‍financing.","target_audience":["Homeowners looking to refinance","HR professionals for employee benefits"],"alternative_to":[],"data_trust_signal":"https://www.loanfactory.com","is_sole_proprietor":false,"category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJ_4faT1-YgqkRP92SEur-pOI","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":null,"url_path":"mortgage-broker/yuma/loan-factory","business_name_en":"Loan Factory","data_confidence":0.693627118644068,"ai_mention_score":null,"business_name_native":null,"canonical_domain":null,"verified":false,"verified_sources":null,"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=16331458430039678271","twitter_url":"https://x.com/LoanFactoryUS","facebook_url":"https://www.facebook.com/LoanFactoryHQ","linkedin_url":"https://www.linkedin.com/company/loan-factory-inc"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"field_discrepancies":null,"name_forms":["Loan Factory"],"same_as":["https://www.loanfactory.com","https://www.google.com/maps/place/?cid=16331458430039678271","https://www.facebook.com/LoanFactoryHQ","https://www.linkedin.com/company/loan-factory-inc","https://x.com/LoanFactoryUS"],"trust_state":"indexed","profile_completeness":{"filled":11,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":36,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:a2c84c09-f6e6-41f7-80ff-e6d9a66e80af","canonical_summary":"Loan Factory operates as a mortgage broker in Yuma, United States, specializing in home purchase loans, refinance loans, and cash-out refinance options. The company utilizes a fintech mortgage platform and an extensive lender network to serve homeowners. It also assists HR professionals with employee benefits related to home financing.","citation":{"profile_url":"https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory","trust_state":"indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:a2c84c09-f6e6-41f7-80ff-e6d9a66e80af","source_url":"https://www.loanfactory.com","name":"Loan Factory","recommended_citation":"Loan Factory — business identity (auto-indexed from public data; not yet owner-verified) on Vizoryo, the Global AI Business Visibility Index. Source: https://vizoryo.com/en/business/mortgage-broker/yuma/loan-factory"},"confidence_computed_at":"2026-07-04T11:05:58.451+00:00","ai_providers":[],"confidence_sources":["AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":1,"confidence":0.6,"updated_at":"2026-07-04T11:05:58.451+00:00","confirmed_by":"ai_analysis"},{"field":"phone","source_count":1,"confidence":0.9,"updated_at":"2026-07-04T11:05:58.451+00:00","confirmed_by":"public_source"},{"field":"category","source_count":2,"confidence":1,"updated_at":"2026-07-04T11:05:58.451+00:00","confirmed_by":"cross_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-07-04T11:05:58.451+00:00","confirmed_by":"public_source"},{"field":"email","source_count":2,"confidence":1,"updated_at":"2026-07-04T11:05:58.451+00:00","confirmed_by":"cross_source"}],"ai_mention_snippets":[],"recommendations":[{"check_id":"schema_depth","label":"AI Business Card Completeness","description":"Fill out your digital business card in your website code with your name, description, address, phone, hours, and photos — AI tools rely on these details to give accurate answers about your business, and missing fields mean missed recommendations.","tokens":{"businessName":"Loan Factory","cmsHint":"","city":"Yuma"},"improvement_score":28},{"check_id":"schema_org","label":"Structured Business Data","description":"Add a digital business card to your website code (Schema.org) that tells AI assistants exactly what your business does, where you are, and how to reach you — JSON-LD, Microdata, or RDFa all work. Without this, AI simply can't recommend you.","tokens":{"businessName":"Loan Factory","cmsHint":"","city":"Yuma"},"improvement_score":22},{"check_id":"faq_presence","label":"Conversational FAQ (Q&A)","description":"Add a Frequently Asked Questions section to your site — AI assistants like Perplexity and ChatGPT actively look for question-and-answer content to quote directly in their responses.","tokens":{"businessName":"Loan Factory","cmsHint":"","city":"Yuma"},"improvement_score":18}]}}