{"profile":{"id":"ac1f955c-36e3-4959-ac94-049f4a9aefe7","slug":"marina-shir-beautician-in-karmiel-karmiel-7b15","business_name":"מרינה שיר","website_url":"https://marina-shir.co.il","industry":"Beautician","city":"Karmiel","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Facial Treatments","target_customer":"Individuals seeking improved skin texture and tone","factual_description":"Advanced facial treatments tailored to individual skin needs, including deep cleansing, peeling, and mesotherapy.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Hair Removal","target_customer":"Clients desiring smooth skin through various hair removal methods","factual_description":"Hair removal services for face and body using advanced techniques like waxing, IPL, and electrical epilation.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Spa Treatments","target_customer":"Customers looking for moments of relaxation and personal pampering","factual_description":"Relaxing spa treatments including hand massages, face massages, paraffin baths, and Cleopatra treatments.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#business","geo":{"@type":"GeoCoordinates","latitude":32.92097,"longitude":35.30534},"url":"https://marina-shir.co.il","name":"מרינה שיר","@type":"LocalBusiness","image":"https://marina-shir.co.il/wp-content/uploads/2024/08/%D7%AA%D7%9E%D7%95%D7%A0%D7%AA-%D7%90%D7%95%D7%93%D7%95%D7%AA-scaled.jpg","hasMap":"https://www.google.com/maps/place/?cid=17892020570476751003","sameAs":["https://www.facebook.com/CosmeticsMarina","https://www.instagram.com/shirmarina?fbclid=IwAR3q6pVzf-Q_JQwFF1CGcGLZhgQOigA06UdEHRF2Nb1XCHNKzfVJLIb28Ps","https://www.tiktok.com/@marina.shir","https://api.whatsapp.com/send?phone=972546873475&text=%D7%94%D7%99%D7%99+%D7%9E%D7%A8%D7%99%D7%A0%D7%94+%D7%90%D7%A9%D7%9E%D7%97+%D7%9C%D7%A7%D7%91%D7%9C+%D7%A4%D7%A8%D7%98%D7%99%D7%9D+%D7%A2%D7%9C+%D7%94%D7%98%D7%99%D7%A4%D7%95%D7%9C%D7%99%D7%9D+%D7%91%D7%A7%D7%9C%D7%99%D7%A0%D7%99%D7%A7%D7%94+%D7%A9%D7%9C%D7%9A","https://www.google.com/maps/place/?cid=17892020570476751003"],"address":{"@type":"PostalAddress","addressCountry":"IL","addressLocality":"Karmiel"},"audience":[{"@type":"Audience","audienceType":"Clients desiring personalized beauty and spa treatments"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+972546873475","areaServed":[{"name":"Karmiel","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJk4ESoG8zHBURm6g_sek5Tfg","propertyID":"Google Place ID"},{"@type":"PropertyValue","value":"vizoryo:profile:ac1f955c-36e3-4959-ac94-049f4a9aefe7","propertyID":"VizoryoProfileID"}],"knowsAbout":["Personalized skin diagnosis and treatment plans","Combination of professional treatments and home care","Addressing various skin issues like acne, scars, and pigmentation"],"description":"A cosmetician in Karmiel, Israel, Marina Shir provides a range of beauty and spa treatments. The services include facial treatments, hair removal, and spa treatments. The practice specializes in personalized skin diagnosis and treatment plans, combining professional treatments with home care to address issues such as acne, scars, and pigmentation.","dateModified":"2026-05-28","alternateName":["Marina Shir"],"datePublished":"2026-05-28","additionalType":"Beautician - Cosmetician","mainEntityOfPage":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel","openingHoursSpecification":[{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"20:00","dayOfWeek":"Monday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"20:00","dayOfWeek":"Tuesday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"20:00","dayOfWeek":"Wednesday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"20:00","dayOfWeek":"Thursday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"14:00","dayOfWeek":"Friday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"20:00","dayOfWeek":"Sunday"}],"additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.76},{"@type":"PropertyValue","name":"sourcesCrossChecked","description":"Count of public sources this record was read from and compared across for the core business details (name, phone, address, city, category, website). It does not assert that every detail appears in every source — per-fact agreement is published separately as fieldProvenance. The sources are not necessarily independent of one another. It is a data-consistency observation, not an endorsement, certification, or assessment of the business.","value":"4 public sources"},{"@type":"PropertyValue","name":"recordStatus","description":"Vizoryo record status. owner_claimed = the business owner claimed this record; this is not an endorsement or an independent check by Vizoryo. community_confirmed = a signed-in person confirmed the details look right; not necessarily the owner, and not an owner claim. owner_submitted = the details were typed in by someone who says they run the business; nobody has checked them and no audit ran. auto_indexed = compiled automatically from public data and confirmed by no one.","value":"auto_indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field provenance: how many of the public sources read for this record carried each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source. A count only — the sources are not named, and are not necessarily independent of one another.","value":"{\"name\":{\"source_count\":1,\"confidence\":0.6},\"phone\":{\"source_count\":3,\"confidence\":1},\"category\":{\"source_count\":1,\"confidence\":0.6},\"website\":{\"source_count\":1,\"confidence\":0.4},\"hours\":{\"source_count\":1,\"confidence\":0.9},\"email\":{\"source_count\":2,\"confidence\":1}}"}]},{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#service-0","name":"Facial Treatments","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#business"},"areaServed":{"name":"Karmiel","@type":"City"},"description":"Advanced facial treatments tailored to individual skin needs, including deep cleansing, peeling, and mesotherapy."},{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#service-1","name":"Hair Removal","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#business"},"areaServed":{"name":"Karmiel","@type":"City"},"description":"Hair removal services for face and body using advanced techniques like waxing, IPL, and electrical epilation."},{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#service-2","name":"Spa Treatments","@type":"Service","category":"service","provider":{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#business"},"areaServed":{"name":"Karmiel","@type":"City"},"description":"Relaxing spa treatments including hand massages, face massages, paraffin baths, and Cleopatra treatments."},{"@id":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel#faq","name":"FAQ - מרינה שיר","@type":"FAQPage","mainEntity":[{"name":"רוצה להתייעץ עם קוסמטיקאית בכרמיאל? אני כאן בשבילך","@type":"Question","acceptedAnswer":{"text":"השאירי פרטים ואחזור אלייך בהקדם עם חיוך, סבלנות ומקצועיות. אני משתדלת לענות על כל פנייה תוך 24 שעות בימי עסקים.","@type":"Answer"}},{"name":"How can I get a consultation with Marina Shir?","@type":"Question","acceptedAnswer":{"text":"You can leave your details, and Marina Shir will contact you within 24 business hours with a professional consultation.","@type":"Answer"}},{"name":"What is the first step for new clients?","@type":"Question","acceptedAnswer":{"text":"The first step is a professional skin consultation and diagnosis at the clinic to assess skin condition and identify issues.","@type":"Answer"}}]}],"@context":"https://schema.org"},"created_at":"2026-05-28T12:28:49.279928+00:00","updated_at":"2026-07-05T15:30:52.312+00:00","faq":[{"answer":"השאירי פרטים ואחזור אלייך בהקדם עם חיוך, סבלנות ומקצועיות. אני משתדלת לענות על כל פנייה תוך 24 שעות בימי עסקים.","category":"general","question":"רוצה להתייעץ עם קוסמטיקאית בכרמיאל? אני כאן בשבילך"},{"answer":"You can leave your details, and Marina Shir will contact you within 24 business hours with a professional consultation.","category":"general","question":"How can I get a consultation with Marina Shir?"},{"answer":"The first step is a professional skin consultation and diagnosis at the clinic to assess skin condition and identify issues.","category":"general","question":"What is the first step for new clients?"}],"country":"Israel","og_image_url":"https://marina-shir.co.il/wp-content/uploads/2024/08/%D7%AA%D7%9E%D7%95%D7%A0%D7%AA-%D7%90%D7%95%D7%93%D7%95%D7%AA-scaled.jpg","industry_subtype":"Beautician","profile_tier":"free","short_tagline":"Beautician in Karmiel — Personalized beauty consultations","primary_category":"Beautician","schema_type":"LocalBusiness","primary_address":{"city":"Karmiel","region":null,"street":null,"country":"IL","postal_code":null},"geo_coordinates":{"lat":32.92097,"lng":35.30534},"service_areas":["Karmiel"],"phone":"+972546873475","hours_by_day":[{"day":"monday","open":"09:00","close":"20:00"},{"day":"tuesday","open":"09:00","close":"20:00"},{"day":"wednesday","open":"09:00","close":"20:00"},{"day":"thursday","open":"09:00","close":"20:00"},{"day":"friday","open":"09:00","close":"14:00"},{"day":"saturday","open":"00:00","close":"00:00","is_closed":true},{"day":"sunday","open":"09:00","close":"20:00"}],"price_range":null,"review_summary":{"sources":[{"count":14,"rating":5,"platform":"google"}],"total_count":14,"distribution":{"1":0,"2":0,"3":0,"4":0,"5":14},"average_rating":5},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Personalized skin diagnosis and treatment plans","Combination of professional treatments and home care","Addressing various skin issues like acne, scars, and pigmentation"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/CosmeticsMarina","platform":"facebook"},{"url":"https://www.instagram.com/shirmarina?fbclid=IwAR3q6pVzf-Q_JQwFF1CGcGLZhgQOigA06UdEHRF2Nb1XCHNKzfVJLIb28Ps","platform":"instagram"},{"url":"https://www.tiktok.com/@marina.shir","platform":"tiktok"},{"url":"https://api.whatsapp.com/send?phone=972546873475&text=%D7%94%D7%99%D7%99+%D7%9E%D7%A8%D7%99%D7%A0%D7%94+%D7%90%D7%A9%D7%9E%D7%97+%D7%9C%D7%A7%D7%91%D7%9C+%D7%A4%D7%A8%D7%98%D7%99%D7%9D+%D7%A2%D7%9C+%D7%94%D7%98%D7%99%D7%A4%D7%95%D7%9C%D7%99%D7%9D+%D7%91%D7%A7%D7%9C%D7%99%D7%A0%D7%99%D7%A7%D7%94+%D7%A9%D7%9C%D7%9A","platform":"whatsapp"}],"citations":[],"data_sources":["Website Scan","Social Media Profiles","AI Content Analysis","Google Business Profile"],"languages_supported":["he","en"],"profile_language":"en","ai_readability_score":48,"claimed_at":null,"index_status":"listed","industry_category":"Beautician - Cosmetician","llm_optimized_summary":"A cosmetician in Karmiel, Israel, Marina Shir provides a range of beauty and spa treatments. The services include facial treatments, hair removal, and spa treatments. The practice specializes in personalized skin diagnosis and treatment plans, combining professional treatments with home care to address issues such as acne, scars, and pigmentation.","target_audience":["Clients desiring personalized beauty and spa treatments"],"alternative_to":[],"data_trust_signal":"https://marina-shir.co.il","category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJk4ESoG8zHBURm6g_sek5Tfg","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":"https://marina-shir.co.il/wp-content/uploads/2024/02/cropped-%D7%9E%D7%A8%D7%99%D7%A0%D7%94-%D7%A9%D7%99%D7%A8-%D7%A7%D7%95%D7%A1%D7%9E%D7%98%D7%99%D7%A7%D7%90%D7%99%D7%AA-%D7%9E%D7%A7%D7%A6%D7%95%D7%A2%D7%99%D7%AA-%D7%9E%D7%95%D7%A1%D7%9E%D7%9B%D7%AA-%D7%9C%D7%95%D7%92%D7%95F-180x180.png","url_path":"beautician/karmiel/marina-shir-beautician-in-karmiel","business_name_en":"Marina Shir","data_confidence":0.762684210526316,"ai_mention_score":null,"business_name_native":"מרינה שיר","canonical_domain":null,"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=17892020570476751003","tiktok_url":"https://www.tiktok.com/@marina.shir","facebook_url":"https://www.facebook.com/CosmeticsMarina","instagram_url":"https://www.instagram.com/shirmarina?fbclid=IwAR3q6pVzf-Q_JQwFF1CGcGLZhgQOigA06UdEHRF2Nb1XCHNKzfVJLIb28Ps"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"industry_canonical":"Beautician","name_forms":["Marina Shir","מרינה שיר"],"same_as":["https://marina-shir.co.il","https://www.google.com/maps/place/?cid=17892020570476751003","https://www.facebook.com/CosmeticsMarina","https://www.instagram.com/shirmarina?fbclid=IwAR3q6pVzf-Q_JQwFF1CGcGLZhgQOigA06UdEHRF2Nb1XCHNKzfVJLIb28Ps","https://www.tiktok.com/@marina.shir","https://api.whatsapp.com/send?phone=972546873475&text=%D7%94%D7%99%D7%99+%D7%9E%D7%A8%D7%99%D7%A0%D7%94+%D7%90%D7%A9%D7%9E%D7%97+%D7%9C%D7%A7%D7%91%D7%9C+%D7%A4%D7%A8%D7%98%D7%99%D7%9D+%D7%A2%D7%9C+%D7%94%D7%98%D7%99%D7%A4%D7%95%D7%9C%D7%99%D7%9D+%D7%91%D7%A7%D7%9C%D7%99%D7%A0%D7%99%D7%A7%D7%94+%D7%A9%D7%9C%D7%9A"],"platform_signals":null,"record_checked_at":"2026-05-28T12:28:49.254+00:00","trust_state":"indexed","record_status":"auto_indexed","profile_completeness":{"filled":13,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":111,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:ac1f955c-36e3-4959-ac94-049f4a9aefe7","canonical_summary":"A cosmetician in Karmiel, Israel, Marina Shir provides a range of beauty and spa treatments. The services include facial treatments, hair removal, and spa treatments. The practice specializes in personalized skin diagnosis and treatment plans, combining professional treatments with home care to address issues such as acne, scars, and pigmentation.","citation":{"profile_url":"https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel","record_status":"auto_indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:ac1f955c-36e3-4959-ac94-049f4a9aefe7","source_url":"https://marina-shir.co.il","name":"מרינה שיר","recommended_citation":"מרינה שיר — business identity (auto-indexed from public data; not confirmed by anyone) on Vizoryo. Source: https://www.vizoryo.com/en/business/beautician/karmiel/marina-shir-beautician-in-karmiel"},"confidence_computed_at":"2026-07-05T15:30:52.44+00:00","ai_providers":[],"confidence_sources":["AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":1,"confidence":0.6,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"ai_analysis"},{"field":"phone","source_count":3,"confidence":1,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"cross_source"},{"field":"category","source_count":1,"confidence":0.6,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"public_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"public_source"},{"field":"hours","source_count":1,"confidence":0.9,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"public_source"},{"field":"email","source_count":2,"confidence":1,"updated_at":"2026-07-05T15:30:52.44+00:00","confirmed_by":"cross_source"}],"recommendations":[{"check_id":"schema_depth","label":"AI Business Card Completeness","description":"Fill out your digital business card in your website code with your name, description, address, phone, hours, and photos — AI tools rely on these details to give accurate answers about your business, and missing fields mean missed recommendations.","tokens":{"businessName":"מרינה שיר","cmsHint":"","city":"Karmiel"},"priority":"high"},{"check_id":"google_review_volume","label":"Review Volume","description":"Build up enough reviews for your industry — AI tools weight businesses with more reviews far more often in recommendations. Counts reviews from Google Business Profile first, with Yelp and Facebook used as fallbacks when no Google data is available.","tokens":{"businessName":"מרינה שיר","cmsHint":"","city":"Karmiel"},"priority":"high"},{"check_id":"schema_org","label":"Structured Business Data","description":"Add a digital business card to your website code (Schema.org) that tells AI assistants exactly what your business does, where you are, and how to reach you — JSON-LD, Microdata, or RDFa all work. Without this, AI simply can't recommend you.","tokens":{"businessName":"מרינה שיר","cmsHint":"","city":"Karmiel"},"priority":"high"}]}}