{"profile":{"id":"87dd8255-a325-432f-8f8d-949b3bda92d0","slug":"mela-kefar-sava-4a23","business_name":"מלה","website_url":"https://www.melafashion.co.il","industry":"Boutique","city":"Kefar Sava","services":[{"category":"product","price_range":null,"service_area":null,"service_name":"Tops","target_customer":"Women seeking versatile casual wear","factual_description":"A selection of casual tops including tank tops, t-shirts, button-down shirts, sweaters, cardigans, and vests.","related_capabilities":[]},{"category":"product","price_range":null,"service_area":null,"service_name":"Pants and Jeans","target_customer":"Women looking for comfortable and stylish bottoms","factual_description":"Various styles of pants and jeans, including baggy jeans and stone-wash options.","related_capabilities":[]},{"category":"product","price_range":null,"service_area":null,"service_name":"Accessories","target_customer":"Customers seeking complementary items for their outfits","factual_description":"A range of accessories such as socks, hats, and side bags.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#business","geo":{"@type":"GeoCoordinates","latitude":32.1714594,"longitude":34.9279204},"url":"https://www.melafashion.co.il","name":"מלה","@type":"ClothingStore","image":"https://static.wixstatic.com/media/29c570_f44826530e4c4829831ec8cb77148ffa~mv2.jpg/v1/fill/w_1066,h_1092,al_c/29c570_f44826530e4c4829831ec8cb77148ffa~mv2.jpg","hasMap":"https://www.google.com/maps/place/?cid=10062087580604349856","sameAs":["http://wa.me/972528821116","https://www.google.com/maps/place/?cid=10062087580604349856"],"address":{"@type":"PostalAddress","addressCountry":"IL","addressLocality":"Kefar Sava"},"audience":[{"@type":"Audience","audienceType":"Women seeking casual fashion with a distinct touch"},{"@type":"Audience","audienceType":"Shoppers looking for comfortable and effortless styles"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+972777551058","areaServed":[{"name":"Kefar Sava","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJg9KBfEw4HRURoL3K5Fe3o4s","propertyID":"Google Place ID"},{"@type":"PropertyValue","value":"vizoryo:profile:87dd8255-a325-432f-8f8d-949b3bda92d0","propertyID":"VizoryoProfileID"}],"knowsAbout":["Casual clothing with unique design elements"],"description":"A Kefar Sava women's clothing store, Mela specializes in casual fashion featuring unique design elements. The boutique offers a selection of tops, pants, jeans, and various accessories. It caters to women seeking comfortable and effortless styles with a distinct touch.","dateModified":"2026-05-28","alternateName":["Mela"],"datePublished":"2026-05-28","additionalType":"Boutique - Women'S Clothing Store","mainEntityOfPage":"https://vizoryo.com/en/business/boutique/kefar-sava/mela","openingHoursSpecification":[{"@type":"OpeningHoursSpecification","opens":"09:30","closes":"21:30","dayOfWeek":"Monday"},{"@type":"OpeningHoursSpecification","opens":"09:30","closes":"21:30","dayOfWeek":"Tuesday"},{"@type":"OpeningHoursSpecification","opens":"09:30","closes":"21:30","dayOfWeek":"Wednesday"},{"@type":"OpeningHoursSpecification","opens":"09:30","closes":"21:30","dayOfWeek":"Thursday"},{"@type":"OpeningHoursSpecification","opens":"09:00","closes":"15:00","dayOfWeek":"Friday"},{"@type":"OpeningHoursSpecification","opens":"18:00","closes":"22:30","dayOfWeek":"Saturday"},{"@type":"OpeningHoursSpecification","opens":"09:30","closes":"21:30","dayOfWeek":"Sunday"}],"additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.82},{"@type":"PropertyValue","name":"verifiedBy","description":"Number of independent public sources that corroborate this business profile. Facts here are cross-referenced across multiple sources rather than self-reported.","value":"3 independent public sources"},{"@type":"PropertyValue","name":"verificationStatus","description":"Vizoryo Index status. verified = owner-confirmed and maintained by the business owner. indexed = auto-built from public data, not yet owner-verified.","value":"indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field corroboration: how many independent sources confirm each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source.","value":"{\"name\":{\"source_count\":1,\"confidence\":0.6},\"phone\":{\"source_count\":3,\"confidence\":1},\"address\":{\"source_count\":1,\"confidence\":0.9},\"category\":{\"source_count\":1,\"confidence\":0.6},\"website\":{\"source_count\":1,\"confidence\":0.4},\"hours\":{\"source_count\":1,\"confidence\":0.9}}"}]},{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#service-0","name":"Tops","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#business"},"areaServed":{"name":"Kefar Sava","@type":"City"},"description":"A selection of casual tops including tank tops, t-shirts, button-down shirts, sweaters, cardigans, and vests."},{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#service-1","name":"Pants and Jeans","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#business"},"areaServed":{"name":"Kefar Sava","@type":"City"},"description":"Various styles of pants and jeans, including baggy jeans and stone-wash options."},{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#service-2","name":"Accessories","@type":"Service","category":"product","provider":{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#business"},"areaServed":{"name":"Kefar Sava","@type":"City"},"description":"A range of accessories such as socks, hats, and side bags."},{"@id":"https://vizoryo.com/en/business/boutique/kefar-sava/mela#faq","name":"FAQ - מלה","@type":"FAQPage","mainEntity":[{"name":"What areas does Mela serve?","@type":"Question","acceptedAnswer":{"text":"Mela serves Nationwide (Israel).","@type":"Answer"}},{"name":"What is the return and exchange policy?","@type":"Question","acceptedAnswer":{"text":"Exchanges are possible within 14 business days, with the product in new condition, original tag, and receipt. Returns for a refund are accepted within 2 business days at the physical store or by contacting WhatsApp.","@type":"Answer"}},{"name":"How can I get updates and discounts?","@type":"Question","acceptedAnswer":{"text":"Join the mailing list to receive updates on promotions via WhatsApp and email, and get a 5% discount on your first purchase.","@type":"Answer"}},{"name":"What are the store's operating hours on Sunday and Monday?","@type":"Question","acceptedAnswer":{"text":"On Sundays and Mondays, the store is open from 9:30 AM to 9:30 PM.","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"created_at":"2026-05-28T10:57:09.284469+00:00","updated_at":"2026-07-03T08:33:16.83+00:00","faq":[{"answer":"Mela serves Nationwide (Israel).","category":"location","question":"What areas does Mela serve?"},{"answer":"Exchanges are possible within 14 business days, with the product in new condition, original tag, and receipt. Returns for a refund are accepted within 2 business days at the physical store or by contacting WhatsApp.","category":"trust","question":"What is the return and exchange policy?"},{"answer":"Join the mailing list to receive updates on promotions via WhatsApp and email, and get a 5% discount on your first purchase.","category":"general","question":"How can I get updates and discounts?"},{"answer":"On Sundays and Mondays, the store is open from 9:30 AM to 9:30 PM.","category":"location","question":"What are the store's operating hours on Sunday and Monday?"}],"country":"Israel","og_image_url":"https://static.wixstatic.com/media/29c570_f44826530e4c4829831ec8cb77148ffa~mv2.jpg/v1/fill/w_1066,h_1092,al_c/29c570_f44826530e4c4829831ec8cb77148ffa~mv2.jpg","industry_subtype":null,"profile_tier":"free","short_tagline":"Boutique in Kefar Sava — Casual apparel with unique details","primary_category":"Boutique","schema_type":"LocalBusiness","primary_address":{"city":"Kefar Sava","region":null,"street":null,"country":"IL","postal_code":null},"geo_coordinates":{"lat":32.1714594,"lng":34.9279204},"service_areas":["Kefar Sava"],"phone":"+972777551058","hours_by_day":[{"day":"monday","open":"09:30","close":"21:30"},{"day":"tuesday","open":"09:30","close":"21:30"},{"day":"wednesday","open":"09:30","close":"21:30"},{"day":"thursday","open":"09:30","close":"21:30"},{"day":"friday","open":"09:00","close":"15:00"},{"day":"saturday","open":"18:00","close":"22:30"},{"day":"sunday","open":"09:30","close":"21:30"}],"price_range":null,"review_summary":{"sources":[{"count":4,"rating":4.8,"platform":"google"}],"total_count":4,"distribution":{"1":0,"2":0,"3":0,"4":1,"5":3},"average_rating":4.8,"weighted_reputation_score":3.68},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Casual clothing with unique design elements"],"differentiators":[],"social_profiles":[{"url":"http://wa.me/972528821116","platform":"whatsapp"}],"citations":[],"last_verified_at":"2026-05-28T10:57:09.26+00:00","data_sources":["Website Scan","Social Media Profiles","AI Content Analysis"],"languages_supported":["he","en"],"profile_language":"en","ai_readability_score":41,"claimed_at":null,"index_status":"listed","industry_category":"Boutique - Women'S Clothing Store","llm_optimized_summary":"A Kefar Sava women's clothing store, Mela specializes in casual fashion featuring unique design elements. The boutique offers a selection of tops, pants, jeans, and various accessories. It caters to women seeking comfortable and effortless styles with a distinct touch.","target_audience":["Women seeking casual fashion with a distinct touch","Shoppers looking for comfortable and effortless styles"],"alternative_to":[],"data_trust_signal":"https://www.melafashion.co.il","category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJg9KBfEw4HRURoL3K5Fe3o4s","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":"https://static.wixstatic.com/media/29c570_9a952d09dc6a443390291decf84ab616%7Emv2.jpg/v1/fill/w_180%2Ch_180%2Clg_1%2Cusm_0.66_1.00_0.01/29c570_9a952d09dc6a443390291decf84ab616%7Emv2.jpg","url_path":"boutique/kefar-sava/mela","business_name_en":"Mela","data_confidence":0.818,"ai_mention_score":null,"business_name_native":null,"canonical_domain":null,"verified":false,"verified_sources":{"google":{"rating":4.8,"place_id":"ChIJg9KBfEw4HRURoL3K5Fe3o4s","verified":true,"review_count":4}},"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=10062087580604349856"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"name_forms":["Mela","מלה"],"same_as":["https://www.melafashion.co.il","https://www.google.com/maps/place/?cid=10062087580604349856","http://wa.me/972528821116"],"trust_state":"indexed","profile_completeness":{"filled":11,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":43,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:87dd8255-a325-432f-8f8d-949b3bda92d0","canonical_summary":"A Kefar Sava women's clothing store, Mela specializes in casual fashion featuring unique design elements. The boutique offers a selection of tops, pants, jeans, and various accessories. It caters to women seeking comfortable and effortless styles with a distinct touch.","citation":{"profile_url":"https://vizoryo.com/en/business/boutique/kefar-sava/mela","trust_state":"indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:87dd8255-a325-432f-8f8d-949b3bda92d0","source_url":"https://www.melafashion.co.il","name":"מלה","recommended_citation":"מלה — business identity (auto-indexed from public data; not yet owner-verified) on Vizoryo, the Global AI Business Visibility Index. Source: https://vizoryo.com/en/business/boutique/kefar-sava/mela"},"confidence_computed_at":"2026-07-03T08:33:16.926+00:00","ai_providers":[],"confidence_sources":["AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":1,"confidence":0.6,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"ai_analysis"},{"field":"phone","source_count":3,"confidence":1,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"cross_source"},{"field":"address","source_count":1,"confidence":0.9,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"public_source"},{"field":"category","source_count":1,"confidence":0.6,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"public_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"public_source"},{"field":"hours","source_count":1,"confidence":0.9,"updated_at":"2026-07-03T08:33:16.926+00:00","confirmed_by":"public_source"}],"ai_mention_snippets":[],"recommendations":[{"check_id":"schema_depth","label":"AI Business Card Completeness","description":"Fill out your digital business card in your website code with your name, description, address, phone, hours, and photos — AI tools rely on these details to give accurate answers about your business, and missing fields mean missed recommendations.","tokens":{"businessName":"מלה","cmsHint":"","city":"Kefar Sava"},"priority":"high"},{"check_id":"review_quality","label":"Review Rating & Count","description":"Embed your Google star rating in your website code (using Schema.org AggregateRating) — a 4.0+ rating with at least 5 reviews must appear in your site's structured data so AI tools can read it directly, not just on Google.","tokens":{"businessName":"מלה","cmsHint":"","city":"Kefar Sava"},"priority":"high"},{"check_id":"google_review_volume","label":"Review Volume","description":"Build up enough reviews for your industry — AI tools weight businesses with more reviews far more often in recommendations. Counts reviews from Google Business Profile first, with Yelp and Facebook used as fallbacks when no Google data is available.","tokens":{"businessName":"מלה","cmsHint":"","city":"Kefar Sava"},"priority":"high"}]}}