{"profile":{"id":"4cd799be-882e-4bc8-8cf8-4f4915b39706","slug":"my-mashkanta-holon-5d93","business_name":"משכנתא משתלמת","website_url":"https://my-mashkanta.co.il","industry":"Mortgage broker","city":"Holon","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Mortgage Refinancing","target_customer":"Existing mortgage holders seeking better terms or lower payments.","factual_description":"Process of securing a new mortgage with different terms to replace an existing one, potentially reducing monthly payments or interest rates.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Business Mortgage","target_customer":"Business owners requiring financing for commercial property or business growth.","factual_description":"Loans for purchasing commercial real estate, such as office buildings or warehouses, or for business expansion.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#business","geo":{"@type":"GeoCoordinates","latitude":32.0034438,"longitude":34.8028103},"url":"https://my-mashkanta.co.il","name":"משכנתא משתלמת","@type":"RealEstateAgent","image":"https://my-mashkanta.co.il/wp-content/uploads/2020/04/MM_fb_share_logo_small_bleed.png","hasMap":"https://www.google.com/maps/place/?cid=6323095750608391989","sameAs":["https://www.facebook.com/Mashkantamishtalemet/","https://www.youtube.com/channel/UCF3DnbperkV6zK05Zwm2M2Q","https://www.tiktok.com/@avi_yosupov","https://github.com/js-cookie/js-cookie","https://www.google.com/maps/place/?cid=6323095750608391989"],"address":{"@type":"PostalAddress","postalCode":"5886711","streetAddress":"Ha-Kishor St 30, Holon, 5886711","addressCountry":"IL","addressLocality":"Holon"},"audience":[{"@type":"Audience","audienceType":"Businesses requiring property financing"},{"@type":"Audience","audienceType":"Homeowners considering refinancing options"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+97235747211","areaServed":[{"name":"Holon","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJ7RicdT3FAhURNY_LfxUmwFc","propertyID":"Google Place ID"},{"@type":"PropertyValue","propertyID":"VizoryoProfileID","value":"vizoryo:profile:4cd799be-882e-4bc8-8cf8-4f4915b39706"}],"knowsAbout":["Objective mortgage consulting","Maximizing client savings","Comprehensive financial guidance"],"description":"Mashkanta Mishtalemet operates as a mortgage broker in Holon, Israel. The firm specializes in objective mortgage consulting, offering comprehensive financial guidance to its clients. Services include mortgage refinancing and business mortgages, with a focus on maximizing client savings.","dateModified":"2026-05-30","alternateName":["Mashkanta Mishtalemet"],"datePublished":"2026-05-30","additionalType":"Mortgage Broker","mainEntityOfPage":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta","openingHoursSpecification":[{"@type":"OpeningHoursSpecification","opens":"10:00","closes":"18:00","dayOfWeek":"Monday"},{"@type":"OpeningHoursSpecification","opens":"10:00","closes":"18:00","dayOfWeek":"Tuesday"},{"@type":"OpeningHoursSpecification","opens":"10:00","closes":"18:00","dayOfWeek":"Wednesday"},{"@type":"OpeningHoursSpecification","opens":"10:00","closes":"18:00","dayOfWeek":"Thursday"},{"@type":"OpeningHoursSpecification","opens":"10:00","closes":"18:00","dayOfWeek":"Sunday"}],"additionalProperty":[{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.9},{"@type":"PropertyValue","name":"sourcesCrossChecked","description":"Count of public sources this record was read from and compared across for the core business details (name, phone, address, city, category, website). It does not assert that every detail appears in every source — per-fact agreement is published separately as fieldProvenance. The sources are not necessarily independent of one another. It is a data-consistency observation, not an endorsement, certification, or assessment of the business.","value":"5 public sources"},{"@type":"PropertyValue","name":"recordStatus","description":"Vizoryo Index record status. owner_claimed = the business owner claimed this record on a paid plan and maintains it; this is not an endorsement or an independent check by Vizoryo. community_confirmed = a signed-in person confirmed the details look right; not necessarily the owner. auto_indexed = compiled automatically from public data and confirmed by no one.","value":"auto_indexed"},{"@type":"PropertyValue","name":"fieldProvenance","description":"Per-field provenance: how many of the public sources read for this record carried each key business fact, and how strongly they agree. Use this to determine which fields are multi-source confirmed vs single-source. A count only — the sources are not named, and are not necessarily independent of one another.","value":"{\"name\":{\"source_count\":2,\"confidence\":1},\"phone\":{\"source_count\":2,\"confidence\":1},\"address\":{\"source_count\":1,\"confidence\":0.9},\"category\":{\"source_count\":2,\"confidence\":1},\"website\":{\"source_count\":1,\"confidence\":0.4},\"hours\":{\"source_count\":1,\"confidence\":0.9}}"}]},{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#service-0","name":"Mortgage Refinancing","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#business"},"areaServed":{"name":"Holon","@type":"City"},"description":"Process of securing a new mortgage with different terms to replace an existing one, potentially reducing monthly payments or interest rates."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#service-1","name":"Business Mortgage","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#business"},"areaServed":{"name":"Holon","@type":"City"},"description":"Loans for purchasing commercial real estate, such as office buildings or warehouses, or for business expansion."},{"@id":"https://vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta#faq","name":"FAQ - משכנתא משתלמת","@type":"FAQPage","mainEntity":[{"name":"מי זקוק לייעוץ משכנתאות?","@type":"Question","acceptedAnswer":{"text":"עומדים לקחת משכתא לדירה חדשה? לשידרוג דירה קיימת? או דווקא מתעניינים במחזור משכנתא או בלקיחת משכנתא עסקית? לחצו עכשיו וקבלו את כל המידע הדרוש על ייעוץ משכנתאות למשכנתא משתלמת.","@type":"Answer"}},{"name":"לאילו סוגי משכנתאות ניתן לקבל ייעוץ משכנתא?","@type":"Question","acceptedAnswer":{"text":"משכנתא חדשה, מחזור משכנתא, משכנתא הפוכה, משכנתא לכל מטרה, הלוואות לעסקים, משכנתא חוץ בנקאית - בקר באתר שלנו כדי לראות איך אנחנו יכולים לחסוך לכם המון כסף בכל אחת מסוגי המשכנתא","@type":"Answer"}},{"name":"למה חשוב שנקח יועץ משכנתאות?","@type":"Question","acceptedAnswer":{"text":"ייעוץ משכנתאות מקצועי אמין ובלתי תלוי יכול לחסוך לכם מאות אלפי שקלים בבכל לקיחת משכנתא - לחצו עכשיו וקבלו מידע נוסף","@type":"Answer"}},{"name":"What areas does Mashkanta Mishtalemet serve?","@type":"Question","acceptedAnswer":{"text":"Mashkanta Mishtalemet serves Nationwide (Israel).","@type":"Answer"}}]}],"@context":"https://schema.org"},"created_at":"2026-05-30T19:11:56.791355+00:00","updated_at":"2026-06-30T10:41:10.248+00:00","faq":[{"answer":"עומדים לקחת משכתא לדירה חדשה? לשידרוג דירה קיימת? או דווקא מתעניינים במחזור משכנתא או בלקיחת משכנתא עסקית? לחצו עכשיו וקבלו את כל המידע הדרוש על ייעוץ משכנתאות למשכנתא משתלמת.","category":"general","question":"מי זקוק לייעוץ משכנתאות?"},{"answer":"משכנתא חדשה, מחזור משכנתא, משכנתא הפוכה, משכנתא לכל מטרה, הלוואות לעסקים, משכנתא חוץ בנקאית - בקר באתר שלנו כדי לראות איך אנחנו יכולים לחסוך לכם המון כסף בכל אחת מסוגי המשכנתא","category":"general","question":"לאילו סוגי משכנתאות ניתן לקבל ייעוץ משכנתא?"},{"answer":"ייעוץ משכנתאות מקצועי אמין ובלתי תלוי יכול לחסוך לכם מאות אלפי שקלים בבכל לקיחת משכנתא - לחצו עכשיו וקבלו מידע נוסף","category":"general","question":"למה חשוב שנקח יועץ משכנתאות?"},{"answer":"Mashkanta Mishtalemet serves Nationwide (Israel).","category":"location","question":"What areas does Mashkanta Mishtalemet serve?"}],"country":"Israel","og_image_url":"https://my-mashkanta.co.il/wp-content/uploads/2020/04/MM_fb_share_logo_small_bleed.png","industry_subtype":null,"profile_tier":"free","short_tagline":"Mortgage Broker in Holon — Maximizing savings for mortgage takers","primary_category":"Mortgage Broker","schema_type":"LocalBusiness","primary_address":{"city":"Holon","region":null,"street":"Ha-Kishor St 30, Holon, 5886711","country":"IL","postal_code":"5886711"},"geo_coordinates":{"lat":32.0034438,"lng":34.8028103},"service_areas":["Holon"],"phone":"+97235747211","hours_by_day":[{"day":"monday","open":"10:00","close":"18:00"},{"day":"tuesday","open":"10:00","close":"18:00"},{"day":"wednesday","open":"10:00","close":"18:00"},{"day":"thursday","open":"10:00","close":"18:00"},{"day":"friday","open":"00:00","close":"00:00","is_closed":true},{"day":"saturday","open":"00:00","close":"00:00","is_closed":true},{"day":"sunday","open":"10:00","close":"18:00"}],"price_range":null,"review_summary":{"sources":[{"count":243,"rating":5,"platform":"google"}],"total_count":243,"distribution":{"1":0,"2":0,"3":0,"4":0,"5":243},"average_rating":5},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Objective mortgage consulting","Maximizing client savings","Comprehensive financial guidance"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/Mashkantamishtalemet/","platform":"facebook"},{"url":"https://www.youtube.com/channel/UCF3DnbperkV6zK05Zwm2M2Q","platform":"youtube"},{"url":"https://www.tiktok.com/@avi_yosupov","platform":"tiktok"},{"url":"https://github.com/js-cookie/js-cookie","platform":"github"}],"citations":[],"data_sources":["Website Scan","Schema.org Structured Data","Social Media Profiles","AI Content Analysis","Google Business Profile"],"languages_supported":["he","en"],"profile_language":"en","ai_readability_score":47,"claimed_at":null,"index_status":"listed","industry_category":"Mortgage Broker","llm_optimized_summary":"Mashkanta Mishtalemet operates as a mortgage broker in Holon, Israel. The firm specializes in objective mortgage consulting, offering comprehensive financial guidance to its clients. Services include mortgage refinancing and business mortgages, with a focus on maximizing client savings.","target_audience":["Businesses requiring property financing","Homeowners considering refinancing options"],"alternative_to":[],"data_trust_signal":"https://my-mashkanta.co.il","category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJ7RicdT3FAhURNY_LfxUmwFc","ai_mention_count":0,"last_ai_mention_at":null,"logo_url":"https://my-mashkanta.co.il/wp-content/uploads/2020/01/MM_fb_share_logo.png","url_path":"mortgage-broker/holon/my-mashkanta","business_name_en":"Mashkanta Mishtalemet","data_confidence":0.896275862068966,"ai_mention_score":null,"business_name_native":"משכנתא משתלמת","canonical_domain":null,"social_proof":null,"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=6323095750608391989","tiktok_url":"https://www.tiktok.com/@avi_yosupov","youtube_url":"https://www.youtube.com/channel/UCF3DnbperkV6zK05Zwm2M2Q","facebook_url":"https://www.facebook.com/Mashkantamishtalemet/"},"amenities":[],"payment_methods":[],"operational_status":"open","is_software_product":false,"field_audit_trail":null,"amenities_typed":null,"industry_canonical":"Mortgage Broker","name_forms":["Mashkanta Mishtalemet","משכנתא משתלמת"],"same_as":["https://my-mashkanta.co.il","https://www.google.com/maps/place/?cid=6323095750608391989","https://www.facebook.com/Mashkantamishtalemet/","https://www.youtube.com/channel/UCF3DnbperkV6zK05Zwm2M2Q","https://www.tiktok.com/@avi_yosupov","https://github.com/js-cookie/js-cookie"],"platform_signals":{"google":{"rating":5,"place_id":"ChIJ7RicdT3FAhURNY_LfxUmwFc","listing_claimed_on_google":true,"review_count":243}},"record_checked_at":"2026-05-30T19:11:56.764+00:00","trust_state":"indexed","record_status":"auto_indexed","profile_completeness":{"filled":12,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":100,"confirmation_count":0,"vizoryo_profile_id":"vizoryo:profile:4cd799be-882e-4bc8-8cf8-4f4915b39706","canonical_summary":"Mashkanta Mishtalemet operates as a mortgage broker in Holon, Israel. The firm specializes in objective mortgage consulting, offering comprehensive financial guidance to its clients. Services include mortgage refinancing and business mortgages, with a focus on maximizing client savings.","citation":{"profile_url":"https://www.vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta","record_status":"auto_indexed","index_status":"listed","vizoryo_profile_id":"vizoryo:profile:4cd799be-882e-4bc8-8cf8-4f4915b39706","source_url":"https://my-mashkanta.co.il","name":"משכנתא משתלמת","recommended_citation":"משכנתא משתלמת — business identity (auto-indexed from public data; not confirmed by anyone) on Vizoryo, the Global AI Business Visibility Index. Source: https://www.vizoryo.com/en/business/mortgage-broker/holon/my-mashkanta"},"confidence_computed_at":"2026-06-30T10:41:10.45+00:00","ai_providers":[],"confidence_sources":["Schema.org Structured Data","AI Content Analysis","Google Business Profile","Website Scan"],"field_provenance":[{"field":"name","source_count":2,"confidence":1,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"cross_source"},{"field":"phone","source_count":2,"confidence":1,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"cross_source"},{"field":"address","source_count":1,"confidence":0.9,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"public_source"},{"field":"category","source_count":2,"confidence":1,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"cross_source"},{"field":"website","source_count":1,"confidence":0.4,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"public_source"},{"field":"hours","source_count":1,"confidence":0.9,"updated_at":"2026-06-30T10:41:10.45+00:00","confirmed_by":"public_source"}],"recommendations":[{"check_id":"gmb_description_missing","label":"Add a description to Google Business","description":"משכנתא משתלמת's Google Business Profile has no description (or a very short one). Add a 250-750 char description covering services, location, and target audience — gives AI engines narrative grounding for the LLM corpus.","tokens":{"businessName":"משכנתא משתלמת","cmsHint":"","city":"Holon"},"priority":"medium"},{"check_id":"llm_txt","label":"LLM Content File (llms.txt)","description":"Create a plain-text file at your website root that describes your business for AI assistants — think of it as a welcome note written specifically for ChatGPT, Claude, and Perplexity so they always get the facts right.","tokens":{"businessName":"משכנתא משתלמת","cmsHint":"","city":"Holon"},"priority":"medium"},{"check_id":"platform_missing_facebook","label":"No Facebook business page detected","description":"משכנתא משתלמת doesn't have a discoverable Facebook business page. Create one with consistent NAP (name, address, phone) — Facebook is treated as a third-party verification source by AI engines and adds to your cross-source consensus.","tokens":{"businessName":"משכנתא משתלמת","cmsHint":"","city":"Holon"},"priority":"medium"}]}}