{"profile":{"id":"0e89f4ac-c366-47fc-9343-d99c57fc2587","slug":"ss-badger-lake-michigan-carferry-service-ludington-ae85","business_name":"S.S. Badger Lake Michigan Carferry Service","website_url":"https://ssbadger.com","industry":"Ferry service","city":"Ludington","services":[{"category":"service","price_range":null,"service_area":null,"service_name":"Lake Michigan Carferry Service","target_customer":"Travelers crossing Lake Michigan with or without vehicles","factual_description":"A four-hour, 60-mile cruise across Lake Michigan connecting Ludington, Michigan and Manitowoc, Wisconsin, accommodating passengers and vehicles.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Shoreline Cruises","target_customer":"Individuals and families seeking a short scenic boat trip","factual_description":"Two-hour cruises from Ludington, Michigan or Manitowoc, Wisconsin, offering views of the shoreline.","related_capabilities":[]},{"category":"service","price_range":null,"service_area":null,"service_name":"Dockside Events","target_customer":"Locals and visitors interested in ship experiences without a voyage","factual_description":"Events held aboard the S.S. Badger while docked in Ludington, featuring food, drinks, and entertainment without sailing.","related_capabilities":[]}],"schema_json":{"@graph":[{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#business","geo":{"@type":"GeoCoordinates","latitude":43.948384,"longitude":-86.4489145},"url":"https://ssbadger.com","name":"S.S. Badger Lake Michigan Carferry Service","@type":"LocalBusiness","image":"https://ssbadger.com/wp-content/uploads/sites/7279/2024/04/lakemicarferry.png?w=1000&h=1000&zoom=2","hasMap":"https://www.google.com/maps/place/?cid=7604866571703433318","sameAs":["https://www.facebook.com/groups/914665480357761/","https://www.instagram.com/ssbadgerferry/","https://twitter.com/SSBadgerFerry","https://www.youtube.com/watch?v=EFufajs5ASU","https://www.tiktok.com/@ssbadgerferry","https://www.tripadvisor.com/Attraction_Review-g42416-d493978-Reviews-S_S_Badger_Lake_Michigan_Carferry-Ludington_Michigan.html","https://www.google.com/maps/place/?cid=7604866571703433318","https://www.waze.com/live-map/directions/us/mi/ludington/s.s.-badger-lake-michigan-carferry-service?to=place.ChIJt7uax9wQHIgRZjigytrpiWk"],"slogan":"Ferry Service in Ludington — Historic steamship experience","address":{"@type":"PostalAddress","postalCode":"49431","addressRegion":"Michigan","streetAddress":"701 Maritime Dr","addressCountry":"US","addressLocality":"Ludington"},"audience":[{"@type":"Audience","audienceType":"Travelers seeking a historic shortcut"},{"@type":"Audience","audienceType":"Families looking for unique cruises"},{"@type":"Audience","audienceType":"Commercial transporters needing lake crossing"}],"speakable":{"@type":"SpeakableSpecification","cssSelector":["[data-ai-block=\"summary\"]","[data-ai-block=\"about\"]","[data-ai-block=\"micro-faq\"]","[data-ai-block=\"faq\"]"]},"telephone":"+18008414243","areaServed":[{"name":"Ludington","@type":"City"}],"identifier":[{"@type":"PropertyValue","value":"ChIJt7uax9wQHIgRZjigytrpiWk","propertyID":"Google Place ID"}],"inLanguage":"en","knowsAbout":["Historic steamship experience","Largest cross-lake passenger service"],"dateModified":"2026-06-24T00:46:31.220Z","datePublished":"2026-06-24","hasCredential":{"name":"Vizoryo AI Visibility Verified","@type":"EducationalOccupationalCredential","description":"This business profile has been verified and analyzed by the Vizoryo AI Visibility Platform.","recognizedBy":{"url":"https://vizoryo.com","name":"Vizoryo","@type":"Organization"},"credentialCategory":"AI Search Visibility"},"additionalType":"Ferry Service","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"reviewCount":2976,"bestRating":5,"worstRating":1,"additionalProperty":[{"@type":"PropertyValue","name":"reviewsAt5Stars","value":2398},{"@type":"PropertyValue","name":"reviewsAt4Stars","value":424},{"@type":"PropertyValue","name":"reviewsAt3Stars","value":70},{"@type":"PropertyValue","name":"reviewsAt2Stars","value":32},{"@type":"PropertyValue","name":"reviewsAt1Star","value":52}]},"mainEntityOfPage":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger","additionalProperty":[{"name":"verifiedBusiness","@type":"PropertyValue","value":true},{"name":"verifiedOn_google","@type":"PropertyValue","value":true},{"@type":"PropertyValue","name":"dataConfidence","description":"Cross-source data consistency score (0–1). Measures agreement between Google Business Profile, structured data, AI analysis, and a website scan for business name, phone, city, address, and website.","value":0.83},{"@type":"PropertyValue","name":"verifiedBy","description":"Independent data sources used to verify this business profile.","value":"Website Scan, Schema.org Structured Data, Google Business Profile, Local Business Directories, Social Media Profiles, AI Content Analysis"},{"@type":"PropertyValue","name":"verificationStatus","description":"Vizoryo Index status. verified = owner-confirmed and maintained by the business owner. indexed = auto-built from public data, not yet owner-verified.","value":"indexed"}]},{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#service-0","name":"Lake Michigan Carferry Service","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#business"},"description":"A four-hour, 60-mile cruise across Lake Michigan connecting Ludington, Michigan and Manitowoc, Wisconsin, accommodating passengers and vehicles."},{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#service-1","name":"Shoreline Cruises","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#business"},"description":"Two-hour cruises from Ludington, Michigan or Manitowoc, Wisconsin, offering views of the shoreline."},{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#service-2","name":"Dockside Events","@type":"Service","category":"service","provider":{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#business"},"description":"Events held aboard the S.S. Badger while docked in Ludington, featuring food, drinks, and entertainment without sailing."},{"@id":"https://vizoryo.com/en/business/ferry-service/ludington/ssbadger#faq","name":"FAQ - S.S. Badger Lake Michigan Carferry Service","@type":"FAQPage","mainEntity":[{"name":"The tickets all have my name on them! Is this going to be an issue?","@type":"Question","acceptedAnswer":{"text":"No worries! That just shows us which reservations those tickets are attached to. We have everyone’s names and birthdays on our end as they were put in.","@type":"Answer"}},{"name":"Are reservations required?","@type":"Question","acceptedAnswer":{"text":"Reservations are strongly recommended and can be made online or by calling 800-841-4243.","@type":"Answer"}},{"name":"Can I make changes/cancel my reservation?","@type":"Question","acceptedAnswer":{"text":"Changes to reserved tickets may be made up to time of the departure for no fee. (Tickets can not be changed to the following year. They have to be used within the same season). Reserved tickets cancelled prior to the reserved departure time are refundable minus the following cancellation fees: $10.00 cancellation fee per Child fare (1-way or roundtrip) covered by the reservation. $20.00 cancellation fee per Adult fare (1-way or roundtrip) covered by the reservation. $30.00 cancellation fee per A","@type":"Answer"}},{"name":"Can I get to my car after it has been loaded?","@type":"Question","acceptedAnswer":{"text":"The car deck is not accessible during the crossing due to safety and security regulations.","@type":"Answer"}}]}],"@context":"https://schema.org"},"is_public":false,"is_active":true,"created_at":"2026-06-24T00:46:31.240386+00:00","updated_at":"2026-06-24T00:46:31.221+00:00","faq":[{"answer":"No worries! That just shows us which reservations those tickets are attached to. We have everyone’s names and birthdays on our end as they were put in.","category":"general","question":"The tickets all have my name on them! Is this going to be an issue?"},{"answer":"Reservations are strongly recommended and can be made online or by calling 800-841-4243.","category":"general","question":"Are reservations required?"},{"answer":"Changes ‍to ‍reserved ‍tickets ​may ‍be ​made ​up ​to ‍time ​of ‍the ‍departure ​for ​no ​fee. ‍(Tickets ​can ‍not ‍be ​changed ​to ‍the ​following ‍year. ‍They ​have ‍to ‍be ​used ​within ​the ​same ‍season). ‍Reserved ​tickets ​cancelled ​prior ‍to ‍the ‍reserved ​departure ​time ​are ‍refundable ​minus ‍the ​following ​cancellation ‍fees: ‍$10.00 ‍cancellation ​fee ‍per ​Child ​fare ​(1-way ‍or ​roundtrip) ‍covered ‍by ​the ​reservation. ​$20.00 ‍cancellation ​fee ‍per ‍Adult ​fare ​(1-way ‍or ​roundtrip) ‍covered ‍by ​the ‍reservation. ‍$30.00 ​cancellation ​fee ​per ​A","category":"general","question":"Can I make changes/cancel my reservation?"},{"answer":"The car deck is not accessible during the crossing due to safety and security regulations.","category":"general","question":"Can I get to my car after it has been loaded?"}],"country":"United States","status":"draft","og_image_url":"https://ssbadger.com/wp-content/uploads/sites/7279/2024/04/ss-badger-background.png?w=700&h=700&zoom=2","industry_subtype":null,"profile_tier":"free","short_tagline":"Ferry Service in Ludington — Historic steamship experience","primary_category":"Ferry Service","schema_type":"LocalBusiness","primary_address":{"city":"Ludington","region":"Michigan","street":"701 Maritime Dr","country":"US","postal_code":"49431"},"geo_coordinates":{"lat":43.948384,"lng":-86.4489145},"service_areas":["Ludington"],"phone":"+18008414243","hours_by_day":"[]","price_range":null,"review_summary":{"sources":[{"count":2976,"rating":4.7,"platform":"google"}],"total_count":2976,"distribution":{"1":52,"2":32,"3":70,"4":424,"5":2398},"average_rating":4.7,"weighted_reputation_score":4.69},"certifications":[],"years_in_business":null,"founded_year":null,"specialties":["Historic steamship experience","Largest cross-lake passenger service"],"differentiators":[],"social_profiles":[{"url":"https://www.facebook.com/groups/914665480357761/","platform":"facebook"},{"url":"https://www.instagram.com/ssbadgerferry/","platform":"instagram"},{"url":"https://twitter.com/SSBadgerFerry","platform":"twitter"},{"url":"https://www.youtube.com/watch?v=EFufajs5ASU","platform":"youtube"},{"url":"https://www.tiktok.com/@ssbadgerferry","platform":"tiktok"},{"url":"https://www.tripadvisor.com/Attraction_Review-g42416-d493978-Reviews-S_S_Badger_Lake_Michigan_Carferry-Ludington_Michigan.html","platform":"tripadvisor"}],"citations":[],"last_verified_at":"2026-06-24T00:46:31.221+00:00","data_sources":["Website Scan","Schema.org Structured Data","Google Business Profile","Local Business Directories","Social Media Profiles","AI Content Analysis"],"languages_supported":["lang=\"en","en"],"profile_language":"en","description_short":null,"ai_readability_score":46,"discovery_source":"manual","crawl_depth":"full","last_discovery_refresh":null,"claimed_at":null,"index_status":"listed","industry_category":"Ferry Service","llm_optimized_summary":"Operating ‍as ‍a ‍ferry ​service ‍in ​Ludington, ​S.S. ​Badger ‍Lake ​Michigan ‍Carferry ‍Service ​offers ​cross-lake ​passenger ‍and ​vehicle ‍transport. ‍The ​company ​specializes ‍in ​providing ‍a ‍historic ​steamship ‍experience, ‍serving ​as ​the ​largest ​cross-lake ‍passenger ‍service ​on ​Lake ​Michigan. ‍Its ‍offerings ‍include ​Lake ​Michigan ​Carferry ‍Service, ​Shoreline ‍Cruises, ​and ​Dockside ‍Events.","target_audience":["Travelers seeking a historic shortcut","Families looking for unique cruises","Commercial transporters needing lake crossing"],"alternative_to":[],"data_trust_signal":"https://ssbadger.com","content_extraction_method":"v3_4_serp_dirs","content_extracted_at":"2026-06-24T00:46:31.221+00:00","is_sole_proprietor":false,"domain_verified_at":null,"contact_email":null,"category_local":null,"city_local":null,"country_local":null,"is_regulated":false,"audit_score":94,"parent_profile_id":null,"profile_type":"standalone","branch_address":null,"branch_phone":null,"branch_hours":null,"branch_geo":null,"google_place_id":"ChIJt7uax9wQHIgRZjigytrpiWk","branch_source":null,"needs_description_regen":false,"ai_mention_count":0,"last_ai_mention_at":null,"branch_dfs_data":null,"logo_url":"https://ssbadger.com/wp-content/uploads/sites/7279/2024/04/lakemicarferry.png?w=1000&h=1000&zoom=2","branches_extracted_at":null,"discovery_entity_id":"5e39b963-c2da-45ab-82b2-b08fb3b8a61b","dfs_contact_called":false,"url_path":"ferry-service/ludington/ssbadger","business_name_en":"S.S. Badger Lake Michigan Carferry Service","data_confidence":0.832399425530117,"ai_mention_score":null,"business_name_native":null,"fts":"'badger':2A,22 'carferri':5A,25,61 'compani':36 'cross':29,49 'cross-lak':28,48 'cruis':64 'docksid':66 'event':67 'experi':13B,43 'ferri':7B,17 'histor':11B,41 'includ':58 'lake':3A,23,30,50,54,59 'largest':47 'ludington':10B,20 'michigan':4A,24,55,60 'offer':27,57 'oper':14 'passeng':31,51 'provid':39 's.s':1A,21 'serv':44 'servic':6A,8B,18,26,52,62 'shorelin':63 'special':37 'steamship':12B,42 'transport':34 'vehicl':33","last_edited_by_user":{},"processing_version":16,"trust_layer_version":null,"url_path_version":null,"canonical_domain":null,"partner_id":null,"partner_metadata":{},"yelp_match_id":null,"bright_data_snapshot_id":null,"bright_data_snapshot_polled_at":null,"social_post_snapshot":null,"embed_opt_out":false,"verified":false,"verified_sources":{"fields":{"city":["dfs","schema_org","gemini_classification","serp:waze.com"],"name":["gemini_classification","serp:waze.com"],"phone":["dfs","gemini_classification","serp:waze.com"],"rating":["dfs"],"region":["dfs"],"address":["dfs","serp:waze.com"],"website":["website_scrape"],"category":["dfs","gemini_classification"],"postal_code":["dfs"],"country_code":["dfs","serp:waze.com"],"business_hours":["dfs"]},"google":{"rating":4.7,"place_id":"ChIJt7uax9wQHIgRZjigytrpiWk","verified":true,"review_count":2976},"industry":{"votes":[{"count":1,"value":"Ferry service","sources":["dfs"]},{"count":1,"value":"Tourist attraction","sources":["dfs"]},{"count":1,"value":"Product","sources":["website"]},{"count":1,"value":"Place","sources":["serp:waze.com"]}],"winner":"Ferry service","sources":["dfs"]}},"social_proof":null,"dfs_subtypes":["Tourist attraction"],"external_links":{"maps_url":"https://www.google.com/maps/place/?cid=7604866571703433318","tiktok_url":"https://www.tiktok.com/@ssbadgerferry","directories":[{"url":"https://www.waze.com/live-map/directions/us/mi/ludington/s.s.-badger-lake-michigan-carferry-service?to=place.ChIJt7uax9wQHIgRZjigytrpiWk","host":"waze.com","source":"serp"},{"url":"https://www.eventbrite.com/e/ss-badger-experience-tickets-1988926396392","host":"eventbrite.com","source":"serp"},{"url":"https://www.wmta.org/articles/post/ss-badger-announces-return-of-popular-overnight-sailings-for-summer-travel/","host":"wmta.org","source":"serp"}],"twitter_url":"https://twitter.com/SSBadgerFerry","youtube_url":"https://www.youtube.com/watch?v=EFufajs5ASU","facebook_url":"https://www.facebook.com/groups/914665480357761/","instagram_url":"https://www.instagram.com/ssbadgerferry/"},"amenities":[],"payment_methods":[],"operational_status":"open","bd_enriched_at":null,"yelp_details_at":null,"all_emails":[],"quality_rank":0.943313221421931,"email_mx_status":null,"email_mx_checked_at":null,"is_canary":false,"is_software_product":false,"discovery_region":"Michigan","foundation_harvest_version":null,"deep_synthesis_version":null,"name_forms":["S.S. Badger Lake Michigan Carferry Service"],"same_as":["https://ssbadger.com","https://www.google.com/maps/place/?cid=7604866571703433318","https://www.facebook.com/groups/914665480357761/","https://www.instagram.com/ssbadgerferry/","https://twitter.com/SSBadgerFerry","https://www.youtube.com/watch?v=EFufajs5ASU","https://www.tiktok.com/@ssbadgerferry","https://www.tripadvisor.com/Attraction_Review-g42416-d493978-Reviews-S_S_Badger_Lake_Michigan_Carferry-Ludington_Michigan.html","https://www.waze.com/live-map/directions/us/mi/ludington/s.s.-badger-lake-michigan-carferry-service?to=place.ChIJt7uax9wQHIgRZjigytrpiWk","https://www.eventbrite.com/e/ss-badger-experience-tickets-1988926396392","https://www.wmta.org/articles/post/ss-badger-announces-return-of-popular-overnight-sailings-for-summer-travel/"],"profile_completeness":{"filled":12,"total":15,"tier_unlocks":{"statistics":0,"intent_segments":0,"knowsabout_depth":0,"buyer_faq":0}},"freshness_days":1,"trust_state":"indexed","confirmation_count":0,"confidence_computed_at":"2026-06-24T00:46:33.943+00:00","ai_providers":[],"confidence_sources":["Schema.org Structured Data","AI Content Analysis","Public data","Google Business Profile","Website Scan"],"field_sources":{"city":["Google Business Profile","Schema.org Structured Data","AI Content Analysis","Public data"],"name":["AI Content Analysis","Public data"],"phone":["Google Business Profile","AI Content Analysis","Public data"],"rating":["Google Business Profile"],"region":["Google Business Profile"],"address":["Google Business Profile","Public data"],"website":["Website Scan"],"category":["Google Business Profile","AI Content Analysis"],"postal_code":["Google Business Profile"],"country_code":["Google Business Profile","Public data"]},"conflict_fields_trust":["name","phone","region"],"ai_mention_snippets":[],"recommendations":[{"check_id":"schema_sameas","label":"Entity Cross-References","description":"Add cross-reference links in your website's structured data pointing to your Google Business Profile, Wikipedia entry, or social media pages — AI tools cross-check these links to confirm you're a recognised, real-world business.","tokens":{"businessName":"S.S. Badger Lake Michigan Carferry Service","cmsHint":"","city":"Ludington"},"improvement_score":14},{"check_id":"trust_conflict_name","label":"Conflicting business name across sources","description":"S.S. Badger Lake Michigan Carferry Service's business name doesn't match across AI extraction, Waze.com. Log into each platform and align them — AI engines rank the inconsistency as a trust risk.","tokens":{"businessName":"S.S. Badger Lake Michigan Carferry Service","cmsHint":"","city":"Ludington"},"improvement_score":5},{"check_id":"trust_conflict_phone","label":"Conflicting phone number across sources","description":"S.S. Badger Lake Michigan Carferry Service's phone number doesn't match across Google Business Profile, AI extraction, Waze.com. Log into each platform and align them — AI engines rank the inconsistency as a trust risk.","tokens":{"businessName":"S.S. Badger Lake Michigan Carferry Service","cmsHint":"","city":"Ludington"},"improvement_score":5}]}}