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These other companies have gigantic marketing budgets that drive up the costs. Since we have an easy access web portal and specialize in selling in bulk by state, it allows us to keep our overhead costs low and provide you with amazing value without compromising on quality!.","@type":"Answer"}},{"name":"HOW OFTEN IS YOUR DATA UPDATED AND HOW ACCURATE IS IT?","@type":"Question","acceptedAnswer":{"text":"The Leads Portal database lists are updated 4 times per year, and our targeted and classic data is updated semi-annually with major updates. While it is hard to make exact estimates due to the changing nature, we are proud of our lists and estimate a high accuracy rate. Typically we estimate 80-85% accuracy on consumers and 90% on business lists but this can vary depending on locations and demographics. 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